Dan Entwistle

Questioner
DISC Type : c

Senior Director of Product & Technology at Tapi Carpets & Floors

London, England, United Kingdom

Overview

Dan is an experienced product leader and the Senior Director of Product & Technology at Tapi Carpets & Floors. He specializes in commercializing products using customer-focused, lean iterative techniques. He holds an MBA from the University of Bath and has also studied at the MIT Sloan School of Management.

Outside of his primary role, Dan is passionate about solving meaningful problems that create a positive impact. He invests his time in developing future talent by serving as a product mentor for students. His interests include the application of emerging technologies, such as delivery drones.

After graduating from a program, he was invited back to serve as a product mentor to new students.

Personality Overview

Not Easily Convinced

Value Seeker

Price-Sensitive

They generally do not appreciate an overfriendly approach and prefer to stay to-the-point.  While they don't hesitate to ask questions, they are generally risk-averse and tend to be late adopters. They are more likely than others to negotiate on pricing and terms.

Topics They Care About

Product Innovation
His professional focus is on leading and shaping innovation to solve complex problems and create a positive impact.
Customer-Centric Products
He helps organizations commercialize products and services using customer outcome-focused, lean, and iterative validated techniques.
Effective Product Vision
He has shared content on the importance of creating a product vision with depth and meaning for it to have practical use.

Media Appearances

Dan has no verified media appearances

Work History

8-2023 - 3-2026
Senior Director of Product & Technology at Tapi Carpets & Floors
7-2022 - 9-2023
Director of Product Management at Tapi Carpets & Floors
10-2021 - 7-2022
Head of Product Management at Tapi Carpets & Floors
2-2021 - 10-2021
Product Management Consultant at Tapi Carpets & Floors
9-2020 - 2-2021
Product Management Consultant at Hometrack

Education

2013 - 2015
Master of Business Administration (M.B.A.) from University of Bath
8-2024 - 12-2024
Postgraduate from MIT Sloan School of Management

More Information

Social Presence :

Prographics :

Exp : 21 Location : London, England, United Kingdom Job Level : N/A Designation : Senior Director of Product & Technology at Tapi Carpets & Floors
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Insights For Selling To Dan

During A Call Or A Meeting

DO's

  • Emphasize on objective proof of ROI, help them do a thorough evaluation
  • Share as much information as possible regarding your product
  • If you have a lower priced product compared to the competition, call out the same

DONT's

  • Avoid phrases like ‘do not worry about’, ‘no one compares to’ etc.
  • Don’t depend too much on anecdotal evidence, it reduces their confidence
  • Don’t try to be too friendly or informal with them

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Dan is

  • Confidence that the product provides ROI, effective pricing and process adherence matter the most to them.

  • Will you ever get a clear answer from Dan

  • It doesn’t come naturally to them but they can say no if they are not convinced.

Insights For Deal Planning

    How fast (or slow) will Dan move?

  • They can move at a reasonable pace while making their decisions if they have the necessary information.

  • Can Dan take some risk or not?

  • They can take risk if they are convinced that they have analyzed the circumstances well.


You And Dan

Personality Compatibility


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