Dan Griffith

Captain
DISC Type : DS

Founder and Principal Consultant at Greater Gain Group

Greenville, South Carolina, United States

Overview

Dan Griffith is a Go-to-Market Strategist and Founder of Greater Gain Group, specializing in US market entry for European SaaS companies. He focuses on building predictable pipelines for founder-led B2B tech teams and is often described as honest, knowledgeable, and practical. He holds an AWS Technical Professional certification.

He hosts the "Seriously, Dont Do That" podcast, which focuses on costly mistakes to avoid when selling to Fortune 500 companies.

Personality Overview

Planner & Achiever

Long-Term Thinker

Output-Driven

They are very professional in their approach and can weigh multiple perspectives together.  Reading between the lines and seeing beyond your words comes naturally to them. They exhibit a rare combination of being result-oriented but patient at the same time.

Topics They Care About

US Market Entry
His consulting practice and professional headline are centered on helping European and UK SaaS companies successfully launch and scale in the American market.
Go-to-Market Strategy
He advises over 50 tech and SaaS teams on building scalable revenue engines, clarifying ideal customer profiles, and crafting buyer-centric messaging.
Trade Show ROI
His recent content focuses heavily on creating effective systems for trade shows to generate actual pipeline, not just badge scans.

Media Appearances

Dan has no verified media appearances

Work History

Founder and Principal Consultant at Greater Gain Group
Co-Founder & Revenue Strategist at Grow DGTAL
Show Host at Seriously, Don't Do That Podcast
Keynote Speaker & GTM Strategist at Grow With Dan!
Director of Sales at Everteam

Education

1995 - 1997
Education details unavailable from University of South Carolina Joseph F. Rice School of Law
1989 - 1993
Bachelor of Science - BS from Bob Jones University

More Information

Social Presence :

Prographics :

Exp : N/A Location : Greenville, South Carolina, United States Job Level : Leadership Designation : Founder and Principal Consultant at Greater Gain Group
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Insights For Selling To Dan

During A Call Or A Meeting

DO's

  • During followups, use phone or text if needed, they should be fine
  • Suggest clear next steps with confidence, don't be vague or hesitant
  • Use phrases like 'your team deserves', 'best in class' etc.

DONT's

  • Don't go over them unless you are left with no other option
  • Avoid putting conscious effort into relationship-building
  • Don't shy away from asking hard questions, but be extra polite

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Dan is

  • Strong proof of impact and their conviction will matter the most, but they wouldn't want to act unilaterally either
  • Will you ever get a clear answer from Dan

  • They will say no if they are not convinced but you will have to prompt them.

Insights For Deal Planning

    How fast (or slow) will Dan move?

  • They will want to understand things well but can move fast once they have a clear picture.
  • Can Dan take some risk or not?

  • They have good risk tolerance but are likely to think it through once or twice.

You And Dan

Personality Compatibility


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