Dan Kennedy

Commander
DISC Type : D

Chief Marketing Officer at College Ave

Wilmington, Delaware, United States

Overview

Dan has no verified overview

Personality Overview

Impact-Driven

Candid & Clear

Very Quick

More than the product, they care about the impact of the product.  They respond better to strong and respectful interactions. They are not always relationship oriented.

Topics They Care About

Dan has no verified topics they care about

Media Appearances

Dan has no verified media appearances

Work History

11-2024
Chief Marketing Officer at College Ave
4-2024 - 11-2024
Chief Information Officer at College Ave
9-2020 - 2-2023
Chief Operational Officer & Bank President - Executive Vice President at Sallie Mae
5-2014 - 8-2020
Chief Information Officer - Senior Vice President at Sallie Mae
3-2009 - 4-2014
Information Technology - Senior Vice President at Sallie Mae

Education

1986 - 1990
Bachelor of Science (BS) from United States Military Academy at West Point

More Information

Social Presence :

Prographics :

Exp : N/A Location : Wilmington, Delaware, United States Job Level : N/A Designation : Chief Marketing Officer at College Ave
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Insights For Selling To Dan

During A Call Or A Meeting

DO's

  • When negotiating terms, help them build an impression that they are the ones calling the shots
  • Speak about competitive differentiation that your product offers
  • Get to the point quickly instead of spending time doing small talk

DONT's

  • Do not spend too much time focusing on product tech or features
  • Avoid being a storyteller and don’t try to oversell
  • Don’t be in a rush to invite them for a social meet and greet

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Dan is

  • Conviction around the impact matters the most to them, followed by a sense of achievement and ROI.
  • Will you ever get a clear answer from Dan

  • If they are not convinced, they will say no without any hesitation.

Insights For Deal Planning

    How fast (or slow) will Dan move?

  • They can reach decisions fairly quickly if they are convinced.
  • Can Dan take some risk or not?

  • They don’t mind risks but can be quite binary about them.

You And Dan

Personality Compatibility


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