Dan Staresinic

Observer
DISC Type : ci

Vice President Marketing and Communications at Siemens

Mason, Ohio, United States

Overview

Dan Staresinic is the Vice President of Marketing and Communications at Siemens, focusing on industrial digitalization, automation, and electrification. His career spans leadership roles at Procter & Gamble, PepsiCo, and Deloitte, centered on helping manufacturers become more adaptive. He holds a Bachelors Degree from Carnegie Mellon University and a Forrester B2B Marketing Certification.

He applies an engineering mindset to problem-solving for growth and is a proponent of leveraging data to create more receptive leads and improve marketing efficiency.

He is highly engaged with new benchmarks in additive manufacturing and novel applications for OT cyber defense.

Personality Overview

Value Driven

Example Seeker

Curious

They can sound friendly and charming but can quickly change gears to become inquisitive and probing.  They often ask many questions and rely heavily on information and documentation. They are generally strong communicators and are not easy to convince.

Topics They Care About

Adaptive Manufacturing
His personal headline is "Helping manufacturers become more adaptive, " indicating this is a core professional focus and a key part of his value proposition.
Industrial Digitalization
His leadership role is centered on Siemens' industrial digitalization products and services for the global manufacturing industry.
B2B Marketing
He leads marketing for a major B2B division, holds a relevant Forrester certification, and has spoken on applying the Theory of Constraints to marketing challenges.

Media Appearances

Dan Staresinic — Vice President Marketing, Communications. Featured in Comparably

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Work History

11-2011
Vice President Marketing and Communications at Siemens
1-2010 - 11-2011
Leader, Industry & Vertical Communications, Siemens Industry Automation at Siemens
4-2005 - 12-2009
Senior Director, Consumer Products and Life Sciences at Siemens PLM Software
8-2003 - 4-2005
Senior Manager at Deloitte
4-2001 - 8-2003
Vice President Marketing and Strategy, Consumer Products at Commerce One

Education

1977 - 1981
Bachelor's Degree from Carnegie Mellon University

More Information

Social Presence :

Prographics :

Exp : 44 Location : Mason, Ohio, United States Job Level : Senior Designation : Vice President Marketing and Communications at Siemens
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Insights For Selling To Dan

During A Call Or A Meeting

DO's

  • Persuade objectively how your product will help them achieve their goals
  • Invite them for a social do but don’t rely solely on the relationship
  • Help them understand the risk aspect fully while inspiring confidence

DONT's

  • Don’t brush off any concerns, take all questions seriously
  • Don’t rely excessively on your relationship with them to win the deal
  • Avoid making offhand commitments

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Dan is

  • Clear proof of product value matters to them, followed by others' testimonials and rapport.
  • Will you ever get a clear answer from Dan

  • They are practical yet friendly, don’t expect a clear no very often.

Insights For Deal Planning

    How fast (or slow) will Dan move?

  • They like to analyze well and can take their time to reach any decisions.
  • Can Dan take some risk or not?

  • They systematically evaluate all decisions and are unlikely to take many risks.

You And Dan

Personality Compatibility


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