Dana DeMattia Glosman

Observer
DISC Type : ic

Executive Director, Sponsorship Sales at Bloomberg LP

New York City Metropolitan Area, United States

Overview

Dana DeMattia Glosman is a seasoned sales leader specializing in corporate sponsorships for high-level live events at Bloomberg. Her career includes experience at The Washington Post and The Capital Roundtable, and she holds a Bachelor of Arts from Penn State University.


In a previous role, she successfully increased sponsorship revenue by 40% year-to-date.

Personality Overview

Curious

Example Seeker

Value Driven

They ask a lot of questions and rely heavily on information and collaterals.  They are generally good communicators and can be hard to convince. They can sound friendly and charming but can quickly change gears to become inquisitive and probing.

Topics They Care About

Event Sponsorships
Her career is focused on selling sponsorships for high-level, invitation-only conferences at major media companies like Bloomberg and The Washington Post.
Cross-Platform Media
Specializes in creating sponsorship packages that include media amplifications across various platforms, extending beyond the live event itself.
Business Development
Proven experience devising initiatives to grow revenue, highlighted by a 40% year-over-year increase in sponsorship sales in a previous role.

Media Appearances

Dana has no verified media appearances

Work History

11-2015
Executive Director, Sponsorship Sales at Bloomberg LP
12-2014 - 11-2015
Commercial Director at Washington Post Live at The Washington Post
10-2012 - 12-2014
Sponsorship Sales at Bloomberg LP
3-2009 - 5-2011
Managing Producer at The Capital Roundtable
8-2007 - 3-2009
Production Manager at The Capital Roundtable

Education

1997 - 2001
"Bachelor of Arts" from Penn State University

More Information

Social Presence :

Prographics :

Exp : 23 Location : New York City Metropolitan Area, United States Job Level : Senior Designation : Executive Director, Sponsorship Sales at Bloomberg LP
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Insights For Selling To Dana

During A Call Or A Meeting

DO's

  • Share testimonials from known people and give multiple examples of product value
  • Ask them questions to understand their needs better while staying affable
  • Help them understand the risk aspect fully while inspiring confidence

DONT's

  • Don’t be too objective but make sure to pad your storytelling with data points
  • Don’t brush off any concerns, take all questions seriously
  • Avoid making offhand commitments

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Dana is

  • Proven value, strong testimonials are important for them, rapport can impact decisions a little.
  • Will you ever get a clear answer from Dana

  • They are practical and friendly, don't expect a clear-cut response often.

Insights For Deal Planning

    How fast (or slow) will Dana move?

  • They like to be detailed and take their time to arrive at decisions.
  • Can Dana take some risk or not?

  • They weigh all decisions systematically and are unlikely to take many risks.

You And Dana

Personality Compatibility


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