Ernesto Salguero Alejos

Critic
DISC Type : C

BU Finance Director (CFO) - Canada at The Clorox Company

Peru

Overview

Ernesto is a corporate finance professional with over a decade of experience at global companies like The Clorox Company and PepsiCo. As the Finance Director (CFO) for Clorox Canada, he leverages a designer mindset to solve complex problems. He is a graduate of Universidad de Lima with a degree in Industrial Engineering.

Originally from Latin America, Ernesto is passionate about experiencing global diversity, having lived in several countries and learned multiple languages. He is a dedicated family man, devoted to his wife, Andressa, and daughter, Sophie. In his personal time, he has a deep appreciation for wine and coffee.

He has completed an "AI for Executives" program at UC Berkeleys Haas School of Business.

Personality Overview

Precise

Information Seeker

Negotiator

They like to take decisions independently and do not seek others' support often.  They prefer to analyze logically and value objective facts over emotions. They don’t appreciate bells and whistles unless backed by data.

Topics They Care About

AI in Business
Completed the "AI for Executives" program at UC Berkeley, viewing it as a key part of his commitment to a growth mindset and lifelong learning.
Inspirational Leadership
Actively focuses on harnessing the power of communication to connect with people and develop his skills as an inspirational leader in a rapidly changing world.
Global Finance
His career includes leading finance operations across Canada, Latin America, Europe, Asia, and the Middle East, executing global corporate strategies.

Media Appearances

Ernesto has no verified media appearances

Work History

11-2025
BU Finance Director (CFO) - Canada at The Clorox Company
6-2022 - 12-2025
International FP&A - Finance Director at The Clorox Company
1-2021 - 7-2022
CFO / Finance Director Cluster Andean - Colombia, Peru and Ecuador at The Clorox Company
3-2018 - 1-2021
CFO / Sr Finance Manager Peru, Ecuador and Bolivia at PepsiCo
9-2015 - 2-2018
Commercial Finance Manager - Pepsico Latin America Sector at PepsiCo

Education

2004 - 2008
Bachiller Ingenieria Industrial from Universidad de Lima

More Information

Social Presence :

Prographics :

Exp : 18 Location : Peru Job Level : Leadership Designation : BU Finance Director (CFO) - Canada at The Clorox Company
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Insights For Selling To Ernesto

During A Call Or A Meeting

DO's

  • Don’t forget to mention how you compare to competition on both features and pricing
  • Be formal and objective, they will appreciate it more
  • Be ready to answer many clarity-seeking questions and requests for information

DONT's

  • Don’t try too hard to build a relationship with them
  • Don’t try to give too many examples of other users, they like to make their own decisions
  • Don't give superficial answers, they are easily rattled by them

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Ernesto is

  • Proof of ROI, low pricing and objective proof points are the important factors for them.
  • Will you ever get a clear answer from Ernesto

  • They do not mind saying no if they believe that it is the right decision.

Insights For Deal Planning

    How fast (or slow) will Ernesto move?

  • They are neither the fastest nor the slowest decision makers, they are somewhere in the middle.
  • Can Ernesto take some risk or not?

  • They can bear some risk if their analysis backs the decision.

You And Ernesto

Personality Compatibility


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