Dana Etherington

Editor
DISC Type : SC

Key Account Manager at Advantage Solutions: Sales, Marketing, Technology

Greater Houston, United States

Overview

Dana has no verified overview

Personality Overview

Sometimes Friendly

Objective Thinker

Slow Buyer

The only way to convince them is by showing them examples and ample proof.  They are always well-planned and adopt a systematic approach. They are heavily focused on quality and prefer doing things the right way, even if it takes time.

Topics They Care About

Dana has no verified topics they care about

Media Appearances

Dana has no verified media appearances

Work History

7-2019
Key Account Manager at Advantage Solutions: Sales, Marketing, Technology
11-2016 - 7-2019
Account Manager - Albertsons Southern Division at KeHE Distributors
10-2015 - 11-2016
Account Analyst at KeHE Distributors
12-2012 - 1-2015
Regulatory Specialist/Engineering Assistant at Stokes and Spiehler Engineering & Consulting
5-2011 - 8-2011
Special Events Intern at Houston West Chamber of Commerce

Education

2006 - 2011
B.S. from Sam Houston State University
1998 - 2002
Education details unavailable from Klein Oak High School

More Information

Social Presence :

Prographics :

Exp : 17 Location : Greater Houston, United States Job Level : Middle Designation : Key Account Manager at Advantage Solutions: Sales, Marketing, Technology
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Insights For Selling To Dana

During A Call Or A Meeting

DO's

  • When following up with them, expect slowness; use questions to engage them, preferably over email.
  • Use phrases like 'results based on data', 'measurable proof', 'X% growth' etc.
  • If they are not asking many questions, nudge them to ask questions rather than just starting to talk yourself

DONT's

  • Avoid phrases like ‘trust me’, ‘you will just love it’ etc.
  • Do not sound overly eager, modulate your energy levels especially if you are generally enthusiastic
  • Give it some time before you try to build rapport and a relationship, it doesn't come to them naturally

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Dana is

  • For them, low risk and acceptance by others are very important, followed by proof of ROI.
  • Will you ever get a clear answer from Dana

  • Often, they don't say no, or keep going about it in circles.

Insights For Deal Planning

    How fast (or slow) will Dana move?

  • They do not like to take decisions in a hurry, so they could be slow in making their mind up.
  • Can Dana take some risk or not?

  • They are low on risk-appetite and prefer to make informed decisions.

You And Dana

Personality Compatibility


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