Daniel Reyes in

Daniel Reyes

Critic · DISC type C
LATAM & Cross-Border Advisory (Project-Based) at Great foods2Go
📍 México, Mexico

Daniel Reyes is a Partner and Strategic M&A Advisor at Moreno Rodriguez y Asoc. , S. C. , a firm with a legacy since 1940. He specializes in cross-border deal structuring, governance, and risk architecture for business owners and investors across LATAM, the US, and Europe. He holds a diploma from Instituto Tecnológico Autónomo de México.

He has a keen interest in the structural and psychological complexities of high-stakes transactions, often sharing insights on why deals fail. His experience includes navigating the intersection of different legal traditions and governance expectations in international M&A, highlighting the non-financial risks that can derail a process.

He once had an 18-month deal fall apart the day before signing because the founder had a last-minute change of heart.

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Experience
21 Years
Current Role
LATAM & Cross-Border Advisory (Project-Based)
Location
México, Mexico
Personality Overview

How Daniel shows up

Precise
Objective Thinker
ROI Driven

They like to take decisions independently and do not seek others' support often. It is very likely that they will negotiate pricing or other important terms. They prefer to analyze logically and value objective facts over emotions.

Priorities

Topics Daniel cares about

Cross-Border Transactions
Focuses on the complexities of allocating risk between different legal cultures and governance expectations in international M&A deals.
M&A Blind Spots
Frequently writes about the hidden structural, governance, and readiness issues that cause deals to fail, rather than obvious financial reasons.
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Career

Work history

3-2021 - 1-2025
LATAM & Cross-Border Advisory (Project-Based)
Great foods2Go
1-2008
Partner | Strategic M&A & Business Advisor
Moreno Rodriguez y Asoc., S.C.
2006 - 2007
Legal Practitioner
Phone House
2003 - 3-2006
Legal
LG Electronics
In the press

Media appearances

No media yetWe could not find public media appearances for this person.
Education
2020 - 2021
Diploma of Education
Instituto Tecnológico Autónomo de México
2019 - 2019
Curso
Instituto Tecnológico Autónomo de México
Social presence
in
Behavioral profile

DISC profile (public)

C

Calculativeness (C)

Calculativeness (C) reflects the degree to which a person is likely to be cautious, systematic and analytical. Those scoring high tend to emphasise quality and accuracy.

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