Daniel Reyes in

Daniel Reyes

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LATAM & Cross-Border Advisory (Project-Based) at Great foods2Go
📍 México, Mexico

Daniel Reyes is a Partner and Strategic M&A Advisor at Moreno Rodriguez y Asoc. , S. C. , a firm with a legacy since 1940. He specializes in cross-border deal structuring, governance, and risk architecture for business owners and investors across LATAM, the US, and Europe. He holds a diploma from Instituto Tecnológico Autónomo de México.

He has a keen interest in the structural and psychological complexities of high-stakes transactions, often sharing insights on why deals fail. His experience includes navigating the intersection of different legal traditions and governance expectations in international M&A, highlighting the non-financial risks that can derail a process.

He once had an 18-month deal fall apart the day before signing because the founder had a last-minute change of heart.

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Experience
21 Years
Current Role
LATAM & Cross-Border Advisory (Project-Based)
Location
México, Mexico
Personality Overview

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Communication Style
Decision Approach
Work Preference

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Priorities

Topics Daniel cares about

Cross-Border Transactions
Focuses on the complexities of allocating risk between different legal cultures and governance expectations in international M&A deals.
M&A Blind Spots
Frequently writes about the hidden structural, governance, and readiness issues that cause deals to fail, rather than obvious financial reasons.
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Career

Work history

3-2021 - 1-2025
LATAM & Cross-Border Advisory (Project-Based)
Great foods2Go
1-2008
Partner | Strategic M&A & Business Advisor
Moreno Rodriguez y Asoc., S.C.
2006 - 2007
Legal Practitioner
Phone House
2003 - 3-2006
Legal
LG Electronics
In the press

Media appearances

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Education
2020 - 2021
Diploma of Education
Instituto Tecnológico Autónomo de México
2019 - 2019
Curso
Instituto Tecnológico Autónomo de México
Social presence
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Behavioral profile

DISC profile (public)

DISC behavioral profile

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