Daniel Uribe Martínez in

Daniel Uribe Martínez

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Founder at LEALTIVA
📍 Queretaro Metropolitan Area, Mexico

Daniel is a Marketing Director and Founder of LEALTIVA with over 20 years of experience turning marketing into a profit engine, particularly in HealthTech. He specializes in Go-to-Market strategy, CRM implementation, and revenue growth. Colleagues consistently describe him as strategic, analytical, and a great leader.

He explores professional vulnerability and authentic leadership as the co-founder of the audio program "De Tropezones a Triunfos. " This project provides a platform for marketing leaders to openly discuss their real-world experiences, mistakes, and the valuable lessons learned throughout their careers.

He co-founded a podcast where marketing leaders share the mistakes and failures that shaped their professional growth.

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Experience
23 Years
Current Role
Founder
Job Level
Leadership
Location
Queretaro Metropolitan Area, Mexico
Personality Overview

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Communication Style
Decision Approach
Work Preference

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Priorities

Topics Daniel cares about

Marketing as Profit-Center
His core philosophy is shifting marketing from a cost center to a P&L-driving growth engine, focusing on measurable impact on revenue, margin, and market share.
CRM & Sales Automation
As founder of LEALTIVA and a partner with Spoki and efficy, he focuses on helping SMEs automate sales and customer service processes to improve conversion.
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Career

Work history

10-2025
Founder
LEALTIVA
11-2025
Independent Affiliate
Spoki
7-2025
Regional Partner
efficy
2-2024
Co-Founder
De Tropezones a triunfos
7-2024 - 11-2025
Head of Marketing | Digital Marketing
Actipulse Neuroscience®
In the press

Media appearances

No media yetWe could not find public media appearances for this person.
Education
5-2014 - 6-2015
Master's degree
EAE Business School
2021 - 2022
Postgraduate Degree
IEBS Business School
Social presence
in
Behavioral profile

DISC profile (public)

DISC behavioral profile

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