Danny Cortenraede in

Danny Cortenraede

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Founder & Managing Partner at InStudio Ventures
📍 Los Angeles Metropolitan Area, United States

Danny Cortenraede is a serial entrepreneur and investor specializing in sports, technology, and media. As the Founder of InStudio Ventures and a General Partner at leAD, he invests in groundbreaking founders and sports-tech companies. Colleagues describe him as inspiring, creative, and a true leader with strong listening skills.

Based in Los Angeles, Danny is passionate about the global expansion of sports and is an avid follower of Formula 1. He frequently attends major sporting events and conferences worldwide, engaging directly with athletes, innovators, and industry leaders to stay on the cutting edge of the industry.

He is a General Partner at leAD, a venture firm founded by the grandchildren of Adi Dassler, the legendary founder of Adidas.

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Experience
5 Years
Current Role
Founder & Managing Partner
Job Level
Leadership
Location
Los Angeles Metropolitan Area, United States
Personality Overview

How Danny shows up

Communication Style
Decision Approach
Work Preference

Behavioral traits and communication patterns that shape how this person evaluates opportunities, builds trust, and makes decisions in professional settings.

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Priorities

Topics Danny cares about

Sports Technology
He is the founder and managing partner of InStudio Ventures, an investment firm focused on emerging sports and technology companies, and speaks at events like the LA Sports Innovation Conference.
Athlete Entrepreneurship
He actively discusses how athletes are evolving into business owners and investors, moving beyond their playing careers into real ownership, as seen in his work with professional athletes.
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Career

Work history

4-2022
Founder & Managing Partner
InStudio Ventures
6-2025
Board Member
Los Angeles Sports Council
3-2020
Mentor & Strategic Advisor
Microsoft
8-2023
Investor
TMRW Sports
5-2024
General Partner
leAD Sports & Health Tech Partners
In the press

Media appearances

Meet the CEO!: Danny Cortenraede - InStudio Ventures. Featured in Business Channel
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Education
2023 - 2024
Executive MBA (EMBA) | PLD
Harvard Business School
2007 - 2010
Bachelor
Zuyd University of Applied Sciences
Social presence
in
Behavioral profile

DISC profile (public)

DISC behavioral profile

Dominance, influence, steadiness, and calculativeness scores with guidance on how this person prefers to communicate and decide.

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