Darren Ratcliffe MBA

Inspirer
DISC Type : di

Managing Director at Adaptive Care

Royal Sutton Coldfield, England, United Kingdom

Overview

Darren has no verified overview

Personality Overview

Fast Adopter

Generous

Decisive

They measure a product on its merit but can be influenced by strong testimonials.  They respond well to objective pitches but also attach some value to relationships. They usually prefer to drive the conversation.

Topics They Care About

Darren has no verified topics they care about

Media Appearances

Darren has no verified media appearances

Work History

7-2022
Managing Director at Adaptive Care
7-2021 - 6-2022
Senior Consultant at UBI Solutions
8-2020 - 4-2021
Senior Business Consultant at Remit Training
Managing Director at bibliotheca
6-2011
Sales and Marketing Director at Intellident Ltd

Education

1993 - 1997
Ba Hons from Nottingham University Business School
MBA from Aston University

More Information

Social Presence :

Prographics :

Exp : 4 Location : Royal Sutton Coldfield, England, United Kingdom Job Level : Mid-senior Designation : Managing Director at Adaptive Care
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Insights For Selling To Darren

During A Call Or A Meeting

DO's

  • Keep your pitch focused on the impact but insert some anecdotes into it
  • Get them to a point where they are ready to bat for your product internally
  • Acknowledge their status and position during the conversation

DONT's

  • Don't be unorganized, be prepared for the pitch
  • Avoid focusing only on the product or its ROI, keep building trust subtly
  • Don’t keep repeating the same information, it could make them impatient

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Darren is

  • Confidence in the product’s value is critical, followed by relationship and a sense of achievement.
  • Will you ever get a clear answer from Darren

  • They will not hesitate to say no if they do not develop conviction.

Insights For Deal Planning

    How fast (or slow) will Darren move?

  • If they develop confidence in your product and you, then they can make fast decisions.
  • Can Darren take some risk or not?

  • If necessary, they have the ability to take risky decisions.

You And Darren

Personality Compatibility


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