Darryl Ricca

Evaluator
DISC Type : DCS

Senior Channel Marketing Manager ► Channel Strategies ♦ Marketing Plans ♦ Sales Growth ♦ Trade Shows at Old World Industries

Greater Chicago Area, United States

Overview

Darryl has no verified overview

Personality Overview

Hard To Convince

Fast But Analytical

Thorough Evaluator

They have a unique set of diverse traits where they are decisive and methodical but can sometimes be extra cautious and skeptical  They focus on the results, but can still be quite procedural and analytical about how to get there They are not very likely to become strong advocates of your product or service

Topics They Care About

Darryl has no verified topics they care about

Media Appearances

Darryl has no verified media appearances

Work History

10-2022
Senior Channel Marketing Manager ► Channel Strategies ♦ Marketing Plans ♦ Sales Growth ♦ Trade Shows at Old World Industries
4-2017 - 8-2022
Senior Channel Manager ► Channel Strategies ♦ Sales Growth ♦ Campaign Management ♦ Digital Marketing at Stanley Black & Decker, Inc.
9-2010 - 3-2017
Trade Marketing Manager ► Brand Development ♦ Trade Shows ♦ Experiential Marketing ♦ Event Planning at Sears Holdings Corporation
6-2009 - 8-2010
Customer Marketing Manager | Diagnostic Medical Devices ►Channel Specific Strategies ♦ Sales Growth at Omron Healthcare, Inc.
8-2007 - 6-2009
Product and Trade Marketing Manager ► Product Development ♦ Best Practices ♦ Revenue Growth at Omron Healthcare, Inc.

Education

Master of Business Administration (M.B.A.) from Kent State University
BBA from Kent State University

More Information

Social Presence :

Prographics :

Exp : 21 Location : Greater Chicago Area, United States Job Level : Middle Designation : Senior Channel Marketing Manager ► Channel Strategies ♦ Marketing Plans ♦ Sales Growth ♦ Trade Shows at Old World Industries
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Insights For Selling To Darryl

During A Call Or A Meeting

DO's

  • Help them see both - the ‘big picture’ impact and the ROI of the investment
  • Help them weigh the risks by sharing objective proof points instead of anecdotes and examples
  • Keep a professional, business-like approach; especially if you tend to get informal quickly

DONT's

  • Avoid self-deprecating references or general informality, it could decrease their trust in you
  • Avoid inviting them for any social interactions until you have built some rapport with them
  • Don’t focus on relationship, focus purely on the merit of your product

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Darryl is

  • ROI matters the most to them, followed by process and finally proof of results
  • Will you ever get a clear answer from Darryl

  • They might hesitate a little, but will go ahead and say no when necessary (or asked)

Insights For Deal Planning

    How fast (or slow) will Darryl move?

  • They are unlikely to move very fast, especially when it comes to new products or services
  • Can Darryl take some risk or not?

  • They have relatively low risk-appetite and are not very likely to go for something unproven and risky

You And Darryl

Personality Compatibility


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