David Barksdale is the AVP of Marketing Technology and Digital Growth at HealthEquity, where he leads digital transformation and MarTech strategy. His career reflects a deep expertise in integrating technologies to drive growth, evolving from sales operations to his current strategic marketing role. He is an alumnus of the University of Utah.
Beyond his professional endeavors, David is a dedicated father with a passion for creative and hands-on pursuits. He enjoys the craftsmanship of woodworking, the harmony of playing music, and exploring the outdoors. These hobbies provide a creative balance to his analytical and strategic work at HealthEquity.
He once received incentive shares from Fidelity Investments for his work in developing a novel employee metric tracking system.
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