David Campbell

Go-getter
DISC Type : d

Advisor at noble

New York, New York, United States

Overview

David Campbell is the CEO and Co-Founder of Tropic, where he is focused on redefining the software procurement industry. His background includes roles at Microsoft and Wunderkind, providing him with deep insights into software sales and purchasing inefficiencies. David earned his BA in English Literature from the University of California, Berkeley and has also studied at INSEAD.

Originally aspiring to be a novelist, David grew up on a ranch in the Mojave Desert and values his creative side. After college, he spent a year and a half living in a cabin without a phone or internet to write a novel, an experience that shaped his entrepreneurial journey. This unconventional background contributes to his unique approach to building company culture.

Unique Fact: He once lived in a cabin in the woods for a year and a half, completely cut off from the outside world, in an attempt to write the "next great American novel."

Personality Overview

Self-Confident

Vision Oriented

Decisive

They can be nudged to make faster decisions by offering what they value.  They respond well to confident salespeople. They focus on objectivity in a pitch and pay little attention to bells and whistles.

Topics They Care About

Software Procurement
As the CEO of Tropic, he is dedicated to fixing the broken software buying process, aiming to bring transparency and efficiency to a historically opaque industry.
Wartime CEO Mentality
He embraces a "wartime CEO" mindset, thriving on solving major problems and using market challenges to galvanize his team and culture, a concept he adopted from Ben Horowitz's book.
Startup Culture
He believes people are a competitive advantage and focuses on hiring from diverse backgrounds—including artists and musicians—to create a powerful and dedicated culture.

Media Appearances

David has no verified media appearances

Work History

3-2024
Advisor at noble
5-2023
Advisor at candidate.fyi
1-2020 - 3-2021
Startup in Residence at Grand Central Tech
7-2019
CEO & Co-Founder at Tropic
2-2018 - 6-2019
Global Business Manager - Financial Services Group at Microsoft

Education

2005 - 2009
BA from University of California, Berkeley
2018 - 2019
Value Negotiations from INSEAD

More Information

Social Presence :

Prographics :

Exp : N/A Location : New York, New York, United States Job Level : N/A Designation : Advisor at noble

Interested in

Lifestyle

Accelerated Small Group Study: Dante, Homer, and Chaucer, Creative Writing Club, Creative Writers' C...

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Insights For Selling To David

During A Call Or A Meeting

DO's

  • Highlight the competitive differentiation of your product
  • Get to the point quickly instead of spending too much time on pleasantries
  • Refer to testimonials from others in similar positions

DONT's

  • Don’t expect them to change their mind quickly if they say no once
  • Don’t try to be an alpha salesperson, give them equal space
  • Do not give up if they are not convinced, try again with a different approach

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with David is

  • Belief in the product plays an important role, followed by objective proof and testimonials.
  • Will you ever get a clear answer from David

  • They may hesitate slightly, but if they are not convinced, they will say no.

Insights For Deal Planning

    How fast (or slow) will David move?

  • Their decision making speed is somewhere in the middle.
  • Can David take some risk or not?

  • They can take risks only after they have analyzed the advantages and disadvantages.

You And David

Personality Compatibility


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