David Irvine MCIM

Visionary
DISC Type : Ds

Director of Membership and Engagement at Chartered Institute of Arbitrators (Ciarb)

Greater Glasgow Area, United Kingdom

Overview

David Irvine is an experienced Chartered Marketer with over eighteen years of management experience across local government, education, and media. A graduate of Edge Hill University, his colleagues describe him as energetic, focused, and diligent, with deep expertise in B2B and B2C marketing strategy.

His professional background suggests a strong commitment to community-focused initiatives and an interest in business and media trends, indicated by his previous work and engagement with various news and business publications. He is stepping down from his role at the Chartered Insurance Institute in late November 2025 after more than 18 years.

In a past role, he managed social marketing campaigns in a unique partnership between the local council and police force to lower the communitys perception of crime.

Personality Overview

Fast But Thoughtful

Big Vision Person

Goal-Oriented

They are very professional in their approach and can weigh multiple perspectives together.  They exhibit a rare combination of being result-oriented but patient at the same time. They might take some time to make their mind up but once they do, they don't change it easily.

Topics They Care About

Membership Engagement
As National Membership Engagement Manager, he led a team to develop the value proposition for over 113, 000 members of the Chartered Insurance Institute.
Strategic Marketing
Possesses over 18 years of experience creating and managing integrated marketing campaigns and communication plans for both B2B and B2C audiences.
Professional Development
Works for a leading professional body dedicated to promoting higher standards of competence and integrity through qualifications and professional growth.

Media Appearances

David has no verified media appearances

Work History

12-2025
Director of Membership and Engagement at Chartered Institute of Arbitrators (Ciarb)
11-2022 - 12-2025
Volunteer Role - The Insurance Charity Marketing Committee at The Insurance Charity
9-2013 - 11-2025
National Membership Engagement Manager at Chartered Insurance Institute
3-2007 - 9-2013
Area Marketing Manager at Chartered Insurance Institute
8-2005 - 3-2007
Marketing Manager (Crime and Disorder) at Knowsley Council

Education

1995 - 1998
Management Studies with Marketing from Edge Hill University

More Information

Social Presence :

Prographics :

Exp : 26 Location : Greater Glasgow Area, United Kingdom Job Level : Mid-senior Designation : Director of Membership and Engagement at Chartered Institute of Arbitrators (Ciarb)
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Insights For Selling To David

During A Call Or A Meeting

DO's

  • Focus on the results that your product produces, expect some strategic questions in return
  • Use phrases like 'your team deserves', 'best in class' etc.
  • Stick to your standard pitch and qualifying script, don't try to wing it

DONT's

  • Don't get into pricing discussions early on, steer conversation towards proven results
  • Don't shy away from asking hard questions, but be extra polite
  • Don't focus too much on mutual contacts or bother about other stakeholders, focus on them

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with David is

  • Strong proof of impact and their conviction will matter the most, but they wouldn't want to act unilaterally either
  • Will you ever get a clear answer from David

  • They will say no if they are not convinced but you will have to prompt them.

Insights For Deal Planning

    How fast (or slow) will David move?

  • They will want to understand things well but can move fast once they have a clear picture.
  • Can David take some risk or not?

  • They have good risk tolerance but are likely to think it through once or twice.

You And David

Personality Compatibility


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