David Kenneth

Initiator
DISC Type : Di

Sr. Director Channel Sales Americas at Sensirion

Chicago, Illinois, United States

Overview

David is a senior sales leader with over 15 years of experience driving revenue growth for global electronics and sensor firms. He has a track record of P&L ownership, scaling operations, and transforming go-to-market strategies to expand market share. Colleagues describe him as a passionate, curious, and inspiring leader with high integrity.

He has a strong interest in how technology can improve well-being, particularly concerning the impact of indoor air quality on health and productivity. David has participated in webinars on this subject, discussing market trends and opportunities for sensor technology in creating healthier living and working environments.

Unique fact: While at Panasonic, he led a division to a 1982% increase in operating profit over three years.

Personality Overview

Friendly Challenger

Confident

Risk-Accepting

They don’t mind taking a stand if they believe in something.  They measure a product on its merit but can be influenced by strong testimonials. They respond well to objective pitches but also attach some value to relationships.

Topics They Care About

Channel Sales Strategy
As Sr. Director of Channel Sales, he focuses on growing and strengthening distribution networks and strategic partnerships in the Americas.
Indoor Air Quality
He has spoken on webinars about indoor air quality trends and market opportunities, and posted online about its importance for health and sleep.
P&L Management
Has extensive experience with full P&L ownership, focusing on improving profitability and margin structure at a subsidiary level.

Media Appearances

David has no verified media appearances

Work History

7-2023
Sr. Director Channel Sales Americas at Sensirion
6-2015 - 7-2023
General Manager / Board of Directors on US Subsidiary at Sensirion
12-2012 - 6-2015
Director, Area Sales at Murata
4-2008 - 12-2012
Director, Component Sales Division at Panasonic Electric Works
6-2004 - 3-2008
Manager, Strategic Account Group at Panasonic Electric Works

Education

1989 - 1994
Bachelor of Science from Ohio University
9-2013 - 11-2013
Certificate from Emory University - Goizueta Business School

More Information

Social Presence :

Prographics :

Exp : 32 Location : Chicago, Illinois, United States Job Level : Senior Designation : Sr. Director Channel Sales Americas at Sensirion
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Insights For Selling To David

During A Call Or A Meeting

DO's

  • Acknowledge their status and position during the conversation
  • Refer to testimonials from well known people to highlight the value of your product
  • Clearly address the competitive aspects

DONT's

  • Avoid focusing only on the product or its ROI, keep building trust subtly
  • Don’t be very informal even if they are being so themselves
  • Don't be unorganized, be prepared for the pitch

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with David is

  • Confidence in the product’s value is critical, followed by relationship and a sense of achievement.
  • Will you ever get a clear answer from David

  • They will not hesitate to say no if they do not develop conviction.

Insights For Deal Planning

    How fast (or slow) will David move?

  • They can take fast decisions if they develop conviction in the product and find you trustworthy.
  • Can David take some risk or not?

  • They have the capability of taking risky decisions if necessary.

You And David

Personality Compatibility


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