David Ketelaar in

David Ketelaar

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Sr. Sales Executive, Business & Hospitality at Provista
📍 Detroit Metropolitan Area, United States

David Ketelaar is a Senior Sales Executive with over 33 years of experience in the food distribution industry. He is an expert in strategic negotiations and client relations with a proven history of driving revenue growth at companies like Provis and US Foods. He studied Business Administration at Davenport University.

He focuses on continuous professional development, holding certifications like "Selling to Executives." His interests suggest a focus on business strategy and major corporate enterprises, as he follows publications like the Harvard Business Review and companies like The Walt Disney Company.

He has spent over three decades dedicated to the food distribution industry, showcasing deep and specialized expertise.

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Experience
33 Years
Current Role
Sr. Sales Executive, Business & Hospitality
Location
Detroit Metropolitan Area, United States
Personality Overview

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Communication Style
Decision Approach
Work Preference

Behavioral traits and communication patterns that shape how this person evaluates opportunities, builds trust, and makes decisions in professional settings.

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Priorities

Topics David cares about

Food Distribution
With over 33 years in the industry, he possesses deep expertise in its supply chain, sales, and management across senior roles at US Foods and Provis.
Strategic Negotiations
He identifies as a persuasive change agent skilled in negotiating buy-in from clients, sales teams, and senior leadership to define solutions for customer needs.
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Career

Work history

1-2022
Sr. Sales Executive, Business & Hospitality
Provista
1-2019 - 2-2022
Strategic Client Executive, Business & Hospitality
Provista
2-2016 - 1-2019
National Sales Manager
US Foods
4-2015 - 2-2016
Director of Healthcare & Education Sales
US Foods
12-2003 - 4-2015
VP of Sales & Marketing
US Foods
In the press

Media appearances

Provista Sales Team – David Ketelaar listed as Sr. Sales Executive, Business & Hospitality. Featured in The Org
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Foxwoods and Provista: A New Vision for Hospitality Procurement. Featured in Provista Blog
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Education
Business Administration and Management
Davenport University
Social presence
in
Behavioral profile

DISC profile (public)

DISC behavioral profile

Dominance, influence, steadiness, and calculativeness scores with guidance on how this person prefers to communicate and decide.

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