David Meng

Collaborator
DISC Type : is

Director, Consumer Insights & Data Analytics at MarketCast

United States

Overview

With 20 years in market research, David is a Director at MarketCast specializing in consumer insights and data analytics. He has a strong background in leading teams and transforming complex data into actionable strategies for brand growth, holding an MBA from the University of Washington.

[No public information available for a personal overview. ]

He excels at managing strategic partnerships with major entertainment companies and streaming platforms.

Personality Overview

Appreciative

Good Listener

Consensus Builder

Scenarios where both sides can come out as winners appeal to them greatly.  Unlike D or C types, they are calm as well as friendly and can give the impression of being more receptive than they actually are. They are more likely to opt for solutions that are proven in the market.

Topics They Care About

Consumer Insights
His career is focused on delivering consumer insights for clients in entertainment, technology, healthcare, and retail by integrating surveys, analytics, and behavioral data.
Data-driven Strategy
He has extensive experience applying statistical methods like segmentation and regression analysis to uncover market opportunities and inform business goals.
Entertainment Research
His current role involves collaborating with major entertainment companies and streaming platforms to support brand growth and content optimization.

Media Appearances

David has no verified media appearances

Work History

Director, Consumer Insights & Data Analytics at MarketCast
Senior Research Manager at Luth Research
Research Manager at Luth Research
Senior Research Analyst at Luth Research
Research Analyst at Pacific Market Research

Education

Education details unavailable from Tsinghua University
Master of Business Administration (MBA) from University of Washington

More Information

Social Presence :

Prographics :

Exp : N/A Location : United States Job Level : Mid-senior Designation : Director, Consumer Insights & Data Analytics at MarketCast
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Insights For Selling To David

During A Call Or A Meeting

DO's

  • Show genuine interest in solving their problems
  • Be visibly appreciative of their actions during your interactions
  • Take time to make them feel comfortable before getting to the main pitch

DONT's

  • Avoid unnecessary confrontation if it arises incidentally
  • Don’t push them to make decisions very fast, let them take their time
  • Don’t ask too many questions that sound too dry and objective

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with David is

  • Relationships can sway their decisions, followed by the low risk and the presence of good evidence.
  • Will you ever get a clear answer from David

  • They are diplomatic when needed and rarely say no directly.

Insights For Deal Planning

    How fast (or slow) will David move?

  • Even if they are engaged and friendly, they can take their time to make decisions.
  • Can David take some risk or not?

  • They probably won’t put a lot at risk.

You And David

Personality Compatibility


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