David Reece

Inspirer
DISC Type : id

Vice President Sales Operations at Backyard Discovery

Greater Fayetteville, AR Area, United States

Overview

David Reece is a results-driven sales and operations executive with over 25 years of experience, currently serving as Vice President at Backyard Discovery. He excels in managing the Walmart/Sam’s Club ecosystem and has overseen revenue budgets exceeding $325 million. He holds a Bachelor of Science from Millsaps College.

At Backyard Discovery, he successfully reduced rail demurrage by nearly 20% through strategic optimizations at California ports, showcasing his supply chain expertise.

Personality Overview

Achievment Oriented

Generous

Fast Adopter

They don’t mind taking a stand if they believe in something.  They measure a product on its merit but can be influenced by strong testimonials. They respond well to objective pitches but also attach some value to relationships.

Topics They Care About

Sales Operations
With over 25 years of experience, he has led high-impact sales operations, owning the P&L for sales and operations with revenue budgets of over $325M.
Supply Chain Optimization
He directs manufacturing planning across China and U. S. distribution centers and has driven significant cost savings through port and logistics optimizations.
Retail Partnership Strategy
He has extensive experience building long-term Joint Business Plans (JBPs) and go-to-market strategies for major retailers like Walmart, Sam's Club, CVS, and Sears.

Media Appearances

David has no verified media appearances

Work History

8-2016 - 9-2025
Vice President Sales Operations at Backyard Discovery
11-2014 - 8-2016
Director Sales Operations at EA SPORTS
9-2011 - 11-2014
Senior Manager Sales Operations at Sandisk
7-2006 - 5-2011
Senior Director National Account at The Coleman Company, Inc.
10-2000 - 7-2006
Contractor / Owner at Reece Renovations, LLC

Education

8-1986 - 12-1990
Bachelor of Science from Millsaps College

More Information

Social Presence :

Prographics :

Exp : 28 Location : Greater Fayetteville, AR Area, United States Job Level : N/A Designation : Vice President Sales Operations at Backyard Discovery
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Insights For Selling To David

During A Call Or A Meeting

DO's

  • Refer to testimonials from well known people to highlight the value of your product
  • Acknowledge their status and position during the conversation
  • Get them to a point where they are ready to bat for your product internally

DONT's

  • Don’t be very informal even if they are being so themselves
  • Don't be unorganized, be prepared for the pitch
  • Avoid focusing only on the product or its ROI, keep building trust subtly

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with David is

  • Product value plays a big role, followed by relationship and a sense of achievement.
  • Will you ever get a clear answer from David

  • If they do not firmly believe in you, they will refuse without hesitation.

Insights For Deal Planning

    How fast (or slow) will David move?

  • They can take fast decisions if they develop conviction in the product and find you trustworthy.
  • Can David take some risk or not?

  • They have the capability of taking risky decisions if necessary.

You And David

Personality Compatibility


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