David Rodrigues in

David Rodrigues

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Director of Retention, Churn, & Loyalty at ButcherBox
📍 Greater Boston, United States

David is the Director of Retention, Churn, & Loyalty at ButcherBox, with over 10 years of experience in product and project management. An MBA graduate and certified PMP, he is described as passionate and customer-obsessed. He focuses on enhancing customer loyalty and reducing churn.

David earned both his Bachelor of Science and his MBA from the Questrom School of Business at Boston University. His professional interests include major consumer brands and developing innovative, customer-centric strategies that drive business growth and retention across various industries.

His loyalty program, Sizzle Society, was named "Best Loyalty Program" at the 2025 Modern Retail Awards.

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Experience
11 Years
Current Role
Director of Retention, Churn, & Loyalty
Job Level
Mid-senior
Location
Greater Boston, United States
Personality Overview

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Communication Style
Decision Approach
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Priorities

Topics David cares about

Customer Loyalty Programs
He conceived and launched ButcherBox's first loyalty program, Sizzle Society, which recently won a Modern Retail Award for its innovative approach to member rewards.
Retention & Churn
His current role as Director is explicitly focused on developing and executing strategies to enhance customer loyalty, reduce churn, and increase lifetime value.
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Career

Work history

9-2025
Director of Retention, Churn, & Loyalty
ButcherBox
1-2024 - 9-2025
Senior Retention, Churn, & Loyalty Program Manager
ButcherBox
6-2019 - 12-2023
Senior Product Manager
Citizens
2-2016 - 6-2019
Sales Operations Program Manager & Strategy
Citizens
1-2014 - 1-2016
Product Manager
Bank of America
In the press

Media appearances

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Education
Bachelor of Science - BS
Questrom School of Business, Boston University
Master of Business Administration - MBA
Questrom School of Business, Boston University
Social presence
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Behavioral profile

DISC profile (public)

DISC behavioral profile

Dominance, influence, steadiness, and calculativeness scores with guidance on how this person prefers to communicate and decide.

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