David Smith

Go-getter
DISC Type : d

Chief Revenue Officer (CRO) at Nucleus Security

Salt Lake City Metropolitan Area, United States

Overview

David is the Chief Revenue Officer at Nucleus Security, a senior executive with deep experience leading large sales organizations and driving shareholder value through successful exits. His expertise spans SaaS, IaaS, and enterprise security. People who have worked with him describe him as having a calm demeanor and being honest.

He runs his own fractional CRO consultancy, SaaS @ Scale, for companies preparing for acquisition.

Personality Overview

Fast-Paced

Vision Oriented

Decisive

They focus on objectivity in a pitch and pay little attention to bells and whistles.  They care equally about the product and its potential impact. They respond well to confident salespeople.

Topics They Care About

Risk Remediation
His focus at Nucleus Security is on platforms that prioritize, measure, and remediate complex security risks at scale to deliver measurable outcomes.
Channel Partnerships
He has extensive experience in channel sales and publicly recognizes and celebrates strong channel leadership in the industry.
Scaling SaaS Companies
He founded "SaaS @ Scale" as a fractional CRO, specializing in growing revenue and preparing early and mid-sized SaaS companies for acquisition.

Media Appearances

David has no verified media appearances

Work History

10-2025
Chief Revenue Officer (CRO) at Nucleus Security
8-2025 - 10-2025
Chief Revenue Officer (CRO) at Saas @ Scale
12-2024 - 8-2025
Chief Revenue Officer (CRO) at SquareX
6-2022 - 12-2024
Chief Revenue Officer (CRO) at Revver
3-2020 - 10-2021
Chief Revenue Officer (CRO) at SUSE NeuVector

Education

Education details unavailable from Wharton Business School (Executive Acceleration Program)

More Information

Social Presence :

Prographics :

Exp : 32 Location : Salt Lake City Metropolitan Area, United States Job Level : Leadership Designation : Chief Revenue Officer (CRO) at Nucleus Security
URL has been copied!

Insights For Selling To David

During A Call Or A Meeting

DO's

  • Be crisp while making the pitch
  • Stress on the business value that your product offers
  • Make sure that they have the necessary authority, they could present false stature sometimes

DONT's

  • Don’t expect them to change their mind quickly if they say no once
  • Refrain from asking too many questions
  • Don’t try to be an alpha salesperson, give them equal space

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with David is

  • Confidence in the product plays an important role, followed by powerful testimonials.
  • Will you ever get a clear answer from David

  • They might hesitate a little, but they will say no if they are not convinced.

Insights For Deal Planning

    How fast (or slow) will David move?

  • Their decision making speed is somewhere in the middle.
  • Can David take some risk or not?

  • Once they have analyzed the pros and cons, they can take some risks.

You And David

Personality Compatibility


More Profiles

Discover additional public profiles from our index.

Search more profiles

Looking for someone else? Search here for anyone.

Or visit Humantic AI to know more.