David Stuart

Energizer
DISC Type : I

Vice President Marketing and Commercial Finance at Southern Wine & Spirits Florida

Delray Beach, Florida, United States

Overview

David Stuart is a dynamic sales executive and the Regional Vice President of Commercial Operations for the East Region at Southern Glazers Wine & Spirits. With a career spanning roles at Diageo and Brown Forman, he has extensive expertise in sales management and business development. He is a graduate of Stephen F. Austin State University.

He is described by colleagues as a standout mentor who encourages his team to think differently and push themselves to achieve goals they thought were out of reach. While at university, he was a member of the Alpha Tau Omega fraternity.

During his tenure as SVP at Diageo, he grew the Net Sales Value for his region from $238M to $326M in five years.

Personality Overview

Enthusiastic

Informal

Relationship Oriented

They are friendly, approachable and love to make new connections.  Unlike C or D types, they are vocal with their opinions but not so much with their questions. They are really good at seeing what the long-term impacts of their decisions could be.

Topics They Care About

Commercial Strategy
His career is defined by leadership roles in commercial operations, finance, and projects at major beverage distributors like Diageo and Southern Glazer's.
Driving Sales Growth
He has a proven record of exceeding targets, notably achieving a +6. 4% compound annual growth rate over a five-year period in a previous role at Diageo.
Leadership & Mentorship
A former colleague who worked with him at both Diageo and Southern Glazer's highlights him as a key mentor who challenged her to grow professionally.

Media Appearances

David has no verified media appearances

Work History

5-2014
Vice President Marketing and Commercial Finance at Southern Wine & Spirits Florida
2011 - 2013
Senior Vice President, Commercial Projects at Glazer's Distributors
2005 - 2011
Senior Vice President, General Manager TX/LA at Diageo
2004 - 2005
Vice President, General Manager Southwest Key Markets at Diageo
2002 - 2004
Regional Sales Director at Brown Forman

Education

1980 - 1984
Bachelor of Arts (B.A.) from Stephen F. Austin State University

More Information

Social Presence :

Prographics :

Exp : 39 Location : Delray Beach, Florida, United States Job Level : Senior Designation : Vice President Marketing and Commercial Finance at Southern Wine & Spirits Florida
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Insights For Selling To David

During A Call Or A Meeting

DO's

  • Invite them for a lunch or a drink/coffee
  • Use adjectives like ‘amazing’, ‘coolest’, ‘unbelievable’ etc.
  • Talk about their team and how your product will help them do things better and easier

DONT's

  • Avoid cutting into their flow
  • Avoid ifs and buts, don’t talk too much about the risks etc.
  • Don’t be excessively objective, be a storyteller

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with David is

  • Relationship and rapport can play an important role, sometimes more than the other factors.
  • Will you ever get a clear answer from David

  • They will probably never say no directly, you have to make that decision yourself.

Insights For Deal Planning

    How fast (or slow) will David move?

  • They are not the quickest decision makers, their friendly attitude could be misleading.
  • Can David take some risk or not?

  • They may take certain risks that they deem unlikely of personal repercussions.

You And David

Personality Compatibility


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