Dawn Branciforte - Chiusano

Questioner
DISC Type : c

Director of Linear Buying at GPS IMPACT

Moorestown, New Jersey, United States

Overview

Dawn has no verified overview

Personality Overview

Not Easily Convinced

Systematic

Value Seeker

It is quite likely of them to ask for pricing or other concessions.  While they don't hesitate to ask questions, they are generally risk-averse and tend to be late adopters. They prefer to analyze every situation thoroughly.


Topics They Care About

Dawn has no verified topics they care about

Media Appearances

Dawn has no verified media appearances

Work History

1-2022
Director of Linear Buying at GPS IMPACT
3-2019 - 1-2022
Senior Media Buyer at Buying Time Media
1-2018 - 11-2018
Senior Media Buyer at GMMB
6-2017 - 1-2018
Broadcast Buying at Cadent
1-2017 - 6-2017
Senior Specialist at Canvas Worldwide

Education

1992 - 1996
Advertising from Johnson & Wales University
1988 - 1992
diploma from Cherokee High School

More Information

Social Presence :

Prographics :

Exp : 30 Location : Moorestown, New Jersey, United States Job Level : Mid-senior Designation : Director of Linear Buying at GPS IMPACT
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Insights For Selling To Dawn

During A Call Or A Meeting

DO's

  • Tell them that you will come back if you don’t have a good answer for a question
  • Emphasise more on facts and measurable benefits
  • Back up any claims with data and numbers

DONT's

  • Avoid phrases like ‘do not worry about’, ‘no one compares to’ etc.
  • Avoid rushing them, be polite and patient
  • Don’t depend too much on anecdotal evidence, it reduces their confidence

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Dawn is

  • Ensuring that the product delivers ROI, cost-effective pricing and process compliance are very important for them.
  • Will you ever get a clear answer from Dawn

  • It doesn’t come naturally to them but they can say no if they are not convinced.

Insights For Deal Planning

    How fast (or slow) will Dawn move?

  • If they have the information that they need, they can move fast at making their decisions.
  • Can Dawn take some risk or not?

  • They can take risk if they are convinced that they have analyzed the circumstances well.


You And Dawn

Personality Compatibility


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