Debbie Ford

Initiator
DISC Type : Di

Front of House at RUME2

Chichester, England, United Kingdom

Overview

Debbie Ford is a social media strategist and founder of The Chichester Social, specializing in helping founders use LinkedIn authentically. With a diverse background in marketing, communications, and change management, she is also a certified Prince2 Practitioner. People who work with her often describe her as fun, engaging, and enthusiastic.

Deeply invested in her local community, Debbie serves as the voluntary Chair for Chichester Cinema at New Park and is the co-founder of the Last Friday Club, a popular business networking group. She loves living in Chichester, enjoying the local walks and beaches, and is an avid dog lover.

Her professional mission is to change how people feel about using LinkedIn, taking them from "yuck ➡ yeah! ".

Personality Overview

Conviction Driven

Impact-Oriented

Friendly Challenger

They measure a product on its merit but can be influenced by strong testimonials.  They usually prefer to drive the conversation. They respond well to objective pitches but also attach some value to relationships.

Topics They Care About

Authentic LinkedIn Use
Her core business philosophy is that LinkedIn works best as a conversation, not a performance, and she coaches clients to show up as their genuine selves.
Chichester Community
Demonstrates deep local commitment through her business, her role as Chair of the local cinema, and as co-founder of a Chichester-based networking group.
Local Arts & Culture
As the voluntary Chair of the Board for Chichester Cinema at New Park, she actively supports independent film and its cultural contribution to the community.

Media Appearances

Debbie has no verified media appearances

Work History

4-2023
Front of House at RUME2
3-2023 - 3-2024
Social Media Marketing Specialist at GoCollaborate Limited
10-2021 - 9-2022
Freelance Social Media Marketing Consultant at Brake, the road safety charity
9-2020 - 4-2021
Social Media Marketing Manager at Sudden - bereavement support
5-2016
Founder at The Chichester Social

Education

1989 - 1991
National Diploma from City of Portsmouth College

More Information

Social Presence :

Prographics :

Exp : 21 Location : Chichester, England, United Kingdom Job Level : Leadership Designation : Front of House at RUME2
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Insights For Selling To Debbie

During A Call Or A Meeting

DO's

  • Focus on the big picture and the strategic value of your product
  • Keep your pitch focused on the impact but insert some anecdotes into it
  • Look like someone who is on top of their game

DONT's

  • Don’t keep repeating the same information, it could make them impatient
  • Don’t be too verbose or overly friendly; a little bit, however, is fine
  • Avoid focusing only on the product or its ROI, keep building trust subtly

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Debbie is

  • Belief in the value of the product, relationship and a sense of accomplishment matter the most.
  • Will you ever get a clear answer from Debbie

  • They are not shy of saying no if they do not develop trust in your product.

Insights For Deal Planning

    How fast (or slow) will Debbie move?

  • If they develop confidence in your product and you, then they can make fast decisions.
  • Can Debbie take some risk or not?

  • If necessary, they have the ability to take risky decisions.

You And Debbie

Personality Compatibility


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