Deborah E.

Inquirer
DISC Type : cd

Finance Operations Manager at Funnel

Stockholm, Stockholm County, Sweden

Overview

Deborah is a Finance Operations Manager at Funnel with over five years of experience in corporate finance and process improvement. She focuses on enhancing financial governance and streamlining workflows to support scalable growth. She holds a Master of International Business from Hult International Business School and has progressed through three roles at Funnel.

Deborah has a demonstrated interest in social impact and international development, particularly in Latin America. Her background includes coursework on Corporate Social Responsibility and volunteer work as an Assistant to the President for a non-profit organization, Solidaridad Internacional Valle de Caracas.

Unique fact: She has earned two internal promotions at Funnel, advancing from Financial Coordinator to her current management position.

Personality Overview

ROI Conscious

Judgemental

Upfront

They respond well to confident salespeople.  They can be nudged to make faster decisions by offering what they value. They care equally about the product and its potential impact.

Topics They Care About

Operational Efficiency
Her roles at Funnel have centered on streamlining workflows, optimizing billing and collections, and improving financial processes.
Financial Governance
A key part of her current role involves strengthening financial governance and improving reporting accuracy to support scalable business growth.
Marketing Data
Actively shares content about leveraging marketing data, connecting her financial role to her company's core business in the SaaS space.

Media Appearances

Deborah has no verified media appearances

Work History

10-2025
Finance Operations Manager at Funnel
2-2021 - 11-2025
Credit Controller at Funnel
1-2020 - 1-2021
Financial Coordinator at Funnel
4-2015 - 8-2017
Private Banking Assistant at BSI Bank
1-2015 - 3-2015
Private Banking Intern at BSI Bank

Education

2013 - 2014
Master of International Business from Hult International Business School
2007 - 2012
Bachelor of Liberal Arts from Universidad Metropolitana (VE)

More Information

Social Presence :

Prographics :

Exp : 8 Location : Stockholm, Stockholm County, Sweden Job Level : Middle Designation : Finance Operations Manager at Funnel
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Insights For Selling To Deborah

During A Call Or A Meeting

DO's

  • Tell them that you are there to help them create visible impact within their organization
  • Highlight the competitive differentiation of your product
  • Stress on the business value that your product offers

DONT's

  • Avoid repeating yourself or making generalizations
  • Don’t try to be an alpha salesperson, give them equal space
  • Don’t expect them to change their mind quickly if they say no once

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Deborah is

  • Conviction in the product matters to them, followed by proof points and strong testimonials.
  • Will you ever get a clear answer from Deborah

  • They may not be very forthcoming, but they will say no if needed.

Insights For Deal Planning

    How fast (or slow) will Deborah move?

  • They are neither the fastest decision makers nor the slowest.
  • Can Deborah take some risk or not?

  • They can take risks but after weighing up the pros and cons.

You And Deborah

Personality Compatibility


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