Deeya Burman

Examiner
DISC Type : sc

Associate Director, Business Development and Marketing at Ginkgo Bioworks, Inc.

Boston, Massachusetts, United States

Overview

Deeya has no verified overview

Personality Overview

Late Adopter

Tough To Convince

Overcautious

They do not like taking risks at all and go for proven options in the end.  They are quite aware of their needs and limitations, so they are unlikely to over-promise. The only way to convince them is by showing them examples and ample proof.

Topics They Care About

Deeya has no verified topics they care about

Media Appearances

Deeya has no verified media appearances

Work History

9-2023
Associate Director, Business Development and Marketing at Ginkgo Bioworks, Inc.
9-2020 - 9-2023
Manager, Growth and Business Operations at Ginkgo Bioworks, Inc.
5-2020 - 8-2020
Commercial Operations & Strategy Intern at Ginkgo Bioworks, Inc.
5-2019 - 12-2020
Graduate Student Researcher - Dunlop Lab at Boston University College of Engineering
9-2014 - 10-2017
Product Manager at Kinnek

Education

2008 - 2012
Bachelor of Arts (B.A.) from Northwestern University
2018 - 2021
Master of Science - MS from Boston University

More Information

Social Presence :

Prographics :

Exp : 15 Location : Boston, Massachusetts, United States Job Level : Mid-senior Designation : Associate Director, Business Development and Marketing at Ginkgo Bioworks, Inc.
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Insights For Selling To Deeya

During A Call Or A Meeting

DO's

  • Be firm in your communication and stay in control
  • First of all, focus on building their confidence by sharing examples, case studies etc.
  • Expect them to be vague in response to your questions, ask firmly and pointedly

DONT's

  • Don't be very accepting if that is your natural style, stay firm
  • Don't use phrases like 'do not worry', 'i promise' etc.
  • Avoid getting into storytelling mode, especially when they ask specific questions

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Deeya is

  • For them, low risk and acceptance by others are very important, followed by proof of ROI.
  • Will you ever get a clear answer from Deeya

  • They are unlikely to say no, it's better to stop yourself once you have exhausted all the options.

Insights For Deal Planning

    How fast (or slow) will Deeya move?

  • They do not like to take decisions in a hurry, so they could be slow in making their mind up.
  • Can Deeya take some risk or not?

  • They are low on risk-appetite and prefer to make informed decisions.

You And Deeya

Personality Compatibility


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