Denese Colbourne

Supporter
DISC Type : s

Co-Founder at Rainmaker Consulting

Greater London, England, United Kingdom

Overview

Denese Colbourne is a seasoned entrepreneur who co-founded and led the sales intelligence platform Pearlfinders for over two decades. She guided the company to a successful acquisition in April 2025. Now, as Co-Founder of Rainmaker Consulting, she focuses on delivering insight-led outreach campaigns to drive growth for creative and marketing agencies.

After building and successfully exiting her company, Pearlfinders, she has refocused her expertise on helping marketing services agencies thrive.

Personality Overview

Risk-averse

Calm

Social Proof Driven

They prefer to follow rules and procedures.  They are unlikely to become strong champions as they don't prefer pushing other people. Their motivation stems from the impact that their decisions can have on the organization.


Topics They Care About

Sales Intelligence
Co-founded and led Pearlfinders, a platform providing data and insights to fuel business development, for over 20 years.
Agency Growth
Her current venture, Rainmaker Consulting, is exclusively focused on helping creative and marketing services agencies drive new business and growth.
Corporate Sponsorships
Actively engages with the sponsorship industry, with Pearlfinders recently serving as the headline sponsor for the European Sponsorship Association (ESA) Awards.

Media Appearances

Denese has no verified media appearances

Work History

11-1996
Co-Founder at Rainmaker Consulting
1-2003 - 11-2025
CEO & Co-Founder (Acquired) at Pearlfinders | The Sales Intelligence Platform

Education

Denese has no verified education history

More Information

Social Presence :

Prographics :

Exp : 29 Location : Greater London, England, United Kingdom Job Level : Leadership Designation : Co-Founder at Rainmaker Consulting
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Insights For Selling To Denese

During A Call Or A Meeting

DO's

  • Show willingness to accommodating their needs or requests
  • Engage other key stakeholders on their side and leverage if they approve of your product
  • Pause and ask them if they have any questions

DONT's

  • Don’t rush them to make quick decisions
  • Avoid saying anything that sounds like a risky proposition
  • Don’t don the salesperson avatar, be the friendly advisor instead

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Denese is

  • Low-risk, go-ahead from other stakeholders and successful evaluation as per process matter the most to them.
  • Will you ever get a clear answer from Denese

  • They don’t say no very often, and can take you around in circles sometimes.

Insights For Deal Planning

    How fast (or slow) will Denese move?

  • They do not like to rush and can be quite slow in their decision making.

  • Can Denese take some risk or not?

  • They are risk-averse and like to make decisions that others support.

You And Denese

Personality Compatibility


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