Derick Carraway

Questioner
DISC Type : c

Face-to-Face Marketing, Cruise Segment Team Lead, Acquisition and Marketing Strategy at Barclays Bank US

Fort Worth, Texas, United States

Overview

Derick has no verified overview

Personality Overview

Price-Sensitive

Value Seeker

Cautious & Analytical

They generally do not appreciate an overfriendly approach and prefer to stay to-the-point.  It is quite likely of them to ask for pricing or other concessions. While they don't hesitate to ask questions, they are generally risk-averse and tend to be late adopters.

Topics They Care About

Derick has no verified topics they care about

Media Appearances

Derick has no verified media appearances

Work History

1-2025
Face-to-Face Marketing, Cruise Segment Team Lead, Acquisition and Marketing Strategy at Barclays Bank US
2-2020 - 1-2025
Assistant Vice President - Airline Co-Brand Marketing Partnerships at Barclays Bank US
11-2017 - 1-2019
Manager, Employee Engagement, Flight Service at American Airlines
3-2017 - 11-2017
Sr. Flight Service Manager at American Airlines
1-2013 - 3-2017
Flight Service Manager at American Airlines

Education

2018 - 2020
Master of Business Administration - MBA from Hult International Business School
2014 - 2018
Bachelor of Science - BS from WGU Texas

More Information

Social Presence :

Prographics :

Exp : 17 Location : Fort Worth, Texas, United States Job Level : Mid-senior Designation : Face-to-Face Marketing, Cruise Segment Team Lead, Acquisition and Marketing Strategy at Barclays Bank US
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Insights For Selling To Derick

During A Call Or A Meeting

DO's

  • Keep some extra margin in hand as they will likely negotiate the pricing
  • Back up any claims with data and numbers
  • If you have a lower priced product compared to the competition, call out the same

DONT's

  • Don’t try to be too friendly or informal with them
  • Don’t depend too much on anecdotal evidence, it reduces their confidence
  • Don’t overhype the product/pitch, keep it measured

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Derick is

  • Ensuring that the product delivers ROI, cost-effective pricing and process compliance are very important for them.
  • Will you ever get a clear answer from Derick

  • It doesn’t come naturally to them but they can say no if they are not convinced.

Insights For Deal Planning

    How fast (or slow) will Derick move?

  • If they have the information that they need, they can move fast at making their decisions.
  • Can Derick take some risk or not?

  • They can take risk if they are convinced that they have analyzed the circumstances well.


You And Derick

Personality Compatibility


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