Derrick Stinnett

Doer
DISC Type : ds

Director of Sales at Europa Eyewear

Bowling Green, Kentucky, United States

Overview

Derrick Stinnett is the Director of Sales at Europa Eyewear, bringing over 12 years of experience driving revenue and building high-performing teams in the vision care and medical device industries. A graduate of Western Kentucky University, he specializes in territory strategy and go-to-market execution.

He is passionate about developing sales talent, strengthening accountability through data-driven frameworks, and fostering a strong organizational culture built on integrity and service.

Unique fact: Derrick is a consistent top performer, having won the Braggers Cup in 2019 and been a member of the Presidents Club for five consecutive years (2017-2021).

Personality Overview

Long-term Focused

Fast-paced

Results Focused

They are very professional in their approach and can weigh multiple perspectives together.  They might take some time to make their mind up but once they do, they don't change it easily. They exhibit a rare combination of being result-oriented but patient at the same time.

Topics They Care About

Sales Talent Development
His role involves national recruiting and his posts show a passion for recognizing team members' talent and dedication. He focuses on reducing new-hire ramp time.
Go-to-Market Execution
His professional headline and role description explicitly state that he owns go-to-market execution and territory strategy for Europa Eyewear's ECP channel.
High-Performance Culture
He has posted about the importance of company culture, emphasizing values like relationships, integrity, and genuine care as key to Europa Eyewear's success.

Media Appearances

Derrick has no verified media appearances

Work History

3-2023
Director of Sales at Europa Eyewear
4-2018 - 3-2023
Regional Sales Manager at Europa Eyewear
3-2016 - 4-2018
Sales Executive at Europa Eyewear
9-2013 - 3-2016
Senior Sales Consultant at Marcolin
Industry Specialist at YKI Material Handling Soultions

Education

2007 - 2012
Bachelor’s Degree from Western Kentucky University

More Information

Social Presence :

Prographics :

Exp : 12 Location : Bowling Green, Kentucky, United States Job Level : Mid-senior Designation : Director of Sales at Europa Eyewear
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Insights For Selling To Derrick

During A Call Or A Meeting

DO's

  • You can spend time on BANT (or other qualification methodology) but keep it to the point
  • Come across as a trustworthy professional and be respectful, they usually know their game
  • Ask them at the end if they see a strong value prop in your product; expect an honest answer

DONT's

  • Don't get into pricing discussions early on, steer conversation towards proven results
  • Don't focus too much on mutual contacts or bother about other stakeholders, focus on them
  • Don't shy away from asking hard questions, but be extra polite

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Derrick is

  • Strong proof of impact and their conviction will matter the most, but they wouldn't want to act unilaterally either
  • Will you ever get a clear answer from Derrick

  • They will say no if they are not convinced but you will have to prompt them.

Insights For Deal Planning

    How fast (or slow) will Derrick move?

  • They will want to understand things well but can move fast once they have a clear picture.
  • Can Derrick take some risk or not?

  • They have good risk tolerance but are likely to think it through once or twice.

You And Derrick

Personality Compatibility


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