Devi Priya Devaraja

Critic
DISC Type : C

Co Lead at CII IWN Coimbatore

Coimbatore, Tamil Nadu, India

Overview

Devi Priya Devaraja is the Founder and CEO of Noolaadai, a textile company specializing in traditional Kerala apparel. A former System Engineer, she now leads her manufacturing brand and serves as the Co-Lead for Mentorship at the CII Indian Women Network in Coimbatore.

She is passionate about preserving cultural heritage through the art of weaving and is deeply committed to womens empowerment. Devi actively mentors students, sharing her entrepreneurial journey and introducing young people to traditional crafts, aiming to inspire the next generation of leaders and artisans.

Unique fact: She successfully pivoted her career from automation testing for banking projects at Infosys to founding a traditional clothing brand.

Personality Overview

Precise

Negotiator

Critic

They enjoy working alone and do not rely on others very often.  They prefer to do logical analysis and value evidence over emotions. It is very likely that they will negotiate pricing or other important terms.

Topics They Care About

Traditional Weaving
As the founder of Noolaadai, her work is centered on preserving and promoting the intricate art of traditional Kerala handloom and weaver-oriented perspectives.
Women's Empowerment
Through her role as Co-Lead at the CII Indian Women Network, she actively works to support and create meaningful impact for women in business.
Youth Mentorship
Passionate about education, she speaks to MBA students and introduces school children to traditional crafts to inspire the next generation.

Media Appearances

Devi has no verified media appearances

Work History

3-2025
Co Lead at CII IWN Coimbatore
2-2023
Founder & CEO at Noolaadai at Nool Aadai
2-2023 - 7-2024
Founder at Nool Aadai
1-2021
Junior Merchandiser at Olive clothiers
6-2018 - 6-2020
System Engineer at Infosys

Education

9-2020 - 12-2020
Merchandising from ATDC India
2014 - 2018
Bachelor's degree from Sona College of Technology

More Information

Social Presence :

Prographics :

Exp : 7 Location : Coimbatore, Tamil Nadu, India Job Level : Middle Designation : Co Lead at CII IWN Coimbatore
URL has been copied!

Insights For Selling To Devi Priya

During A Call Or A Meeting

DO's

  • If you can, show them industry reports or analyst comments instead of sharing anecdotal stories
  • Don’t forget to mention how you compare to competition on both features and pricing
  • Be formal and objective, they will appreciate it more

DONT's

  • Don’t try to give too many examples of other users, they like to make their own decisions
  • Don’t rush them till they have clearly gotten all the necessary information
  • Avoid phrases like ‘trust me’, ‘others just love’ etc.

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Devi Priya is

  • Strong evidence of ROI, effective pricing, and proven data points matter the most to them.
  • Will you ever get a clear answer from Devi Priya

  • It is not very hard for them to say no if they are not convinced about the decision.

Insights For Deal Planning

    How fast (or slow) will Devi Priya move?

  • Their decision-making is neither very fast nor very slow, they are somewhere in between.
  • Can Devi Priya take some risk or not?

  • They can take risks if their analysis shows that it would be worth it.

You And Devi Priya

Personality Compatibility


More Profiles

Discover additional public profiles from our index.

Search more profiles

Looking for someone else? Search here for anyone.

Or visit Humantic AI to know more.