Devika Kumar

Inspirer
DISC Type : id

VP of Strategic Sourcing at Maiden Home

New York City Metropolitan Area, United States

Overview

Devika Kumar, VP of Strategic Sourcing at Maiden Home, is a supply chain expert with a history of scaling direct-to-consumer brands like Wonder, BARK, and Plated. With an MBA from Harvard, her focus is on global sourcing and product development, driving growth across food, wellness, and luxury home furnishing sectors.

She pivoted her deep expertise in food and pet supply chains to the luxury home furnishings industry.

Personality Overview

Fast Adopter

Confident & Optimistic

Charming & Persuasive

They usually prefer to drive the conversation.  They don’t mind taking a stand if they believe in something. They measure a product on its merit but can be influenced by strong testimonials.

Topics They Care About

Strategic Sourcing
Her entire career, from Plated to Maiden Home, has focused on leading sourcing and procurement for rapidly growing direct-to-consumer brands.
Scaling Supply Chains
She has consistently led supply chain strategy during periods of high growth at companies like BARK and Wonder, managing significant sales increases.
New Product Development
Her current focus and previous roles highlight a consistent theme of sourcing to support new product launches across various consumer categories.

Media Appearances

Devika has no verified media appearances

Work History

4-2025
VP of Strategic Sourcing at Maiden Home
11-2023 - 1-2025
Head of Global Sourcing and Procurement at Wonder
3-2023 - 11-2023
Advisor at Self-employed
2-2020 - 2-2023
VP of Sourcing at BARK
5-2018 - 2-2020
VP of Sourcing and Procurement at Plated

Education

2005 - 2007
Master of Business Administration (MBA) from Harvard Business School
1996 - 2000
Bachelor of Arts (B.A.) from Yale University

More Information

Social Presence :

Prographics :

Exp : 7 Location : New York City Metropolitan Area, United States Job Level : Senior Designation : VP of Strategic Sourcing at Maiden Home
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Insights For Selling To Devika

During A Call Or A Meeting

DO's

  • Keep your pitch focused on the impact but insert some anecdotes into it
  • Look like someone who is on top of their game
  • Clearly address the competitive aspects

DONT's

  • Don’t be very informal even if they are being so themselves
  • Don't be unorganized, be prepared for the pitch
  • Don’t be too verbose or overly friendly; a little bit, however, is fine

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Devika is

  • Confidence in the product’s value is critical, followed by relationship and a sense of achievement.
  • Will you ever get a clear answer from Devika

  • They will not hesitate to say no if they do not develop conviction.

Insights For Deal Planning

    How fast (or slow) will Devika move?

  • They can take fast decisions if they develop conviction in the product and find you trustworthy.
  • Can Devika take some risk or not?

  • They have the capability of taking risky decisions if necessary.

You And Devika

Personality Compatibility


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