Dharani Muralidharan

Critic
DISC Type : C

Founder at Silk Beyond Saree

Tamil Nadu, India

Overview

Dharani Muralidharan is a dynamic CEO and founder with an Executive Management background from IIM Bangalore. She leads multiple social enterprises focused on rural empowerment, sustainable development, and uplifting artisan communities. Colleagues describe her as pragmatic, focused, and resilient, with exceptional business acumen.

Her passion lies in creating economic independence, especially for women in rural communities. She finds constant inspiration and motivation in helping others gain skills and achieve self-reliance. This commitment to community enrichment is a core driver in both her professional and personal life.

She founded a company, supported by the National Bank for Agriculture and Rural Development (NABARD), to empower and preserve the craft of silk handloom weavers.

Personality Overview

Negotiator

Precise

Objective Thinker

They like to take decisions independently and do not seek others' support often.  Unless the value is proven by data, they are unlikely to value fancy features. It is very likely that they will negotiate pricing or other important terms.

Topics They Care About

Rural Empowerment
As CEO of READS, she focuses on bridging the gap between challenges and sustainable solutions for rural communities, with a special emphasis on empowering women.
Sustainable Development
Her core competency is fostering sustainable models, from bridging gaps between rural farmers and urban markets to creating innovative solutions for handloom weavers.
Circular Fashion
As the Founder of Silk Beyond Saree, she created a global brand focused on circular fashion principles and redefined luxury in the sector.

Media Appearances

Dharani has no verified media appearances

Work History

1-2025
Founder at Silk Beyond Saree
12-2021 - 7-2024
Director at Adara Foods Tvm
10-2021
Founder & Advisor at Navasaarigai Silk Handloom Weaver Producer Company
12-2019 - 10-2024
Senior Software Engineer at Fiserv
2017
Chief Executive Officer at READS Rural Education And Development Society

Education

7-2019 - 9-2021
Goldman Sachs 10K Women- Executive Management from Indian Institute of Management Bangalore
2011 - 2015
Bachelor of Engineering (B.E.) from SSN College of Engineering

More Information

Social Presence :

Prographics :

Exp : 10 Location : Tamil Nadu, India Job Level : Leadership Designation : Founder at Silk Beyond Saree
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Insights For Selling To Dharani

During A Call Or A Meeting

DO's

  • Be ready to answer many clarity-seeking questions and requests for information
  • Tell them what ROI they can expect
  • Use phrases like ‘expect X% improvement’, ‘data clearly shows’ etc.

DONT's

  • Avoid phrases like ‘trust me’, ‘others just love’ etc.
  • Avoid pushing them too much to involve other stakeholders unless it is critical
  • Do not use very emotional or colorful language

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Dharani is

  • Proof of ROI, low pricing and objective proof points are the important factors for them.
  • Will you ever get a clear answer from Dharani

  • They do not mind saying no if they believe that it is the right decision.

Insights For Deal Planning

    How fast (or slow) will Dharani move?

  • Their decision-making is neither very fast nor very slow, they are somewhere in between.
  • Can Dharani take some risk or not?

  • They can take risks if their analysis shows that it would be worth it.

You And Dharani

Personality Compatibility


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