Diana Dominique

Collaborator
DISC Type : is

Senior Director, Customer Solutions and Sustainability at Electricity Canada

Ottawa, Ontario, Canada

Overview

Diana Dominique is the Senior Director for Customer, Sustainability, and Member Services at Electricity Canada. She leads national initiatives focused on customer solutions, sustainability programs, and energy efficiency, shaping the industrys approach to serving Canadians. She holds a Bachelor of Arts from the University of Waterloo and recently earned an MBA Essentials certification.

Outside of her corporate career, Diana has a deep interest in wellness and entrepreneurship. She took a year-long sabbatical for self-development, during which she founded and operated her own yoga studio, Yoga de la Source. This experience involved managing all aspects of the business, including website development and design.

A unique fact is that she paused her established corporate career for a full year to open and run her own yoga studio.

Personality Overview

Good Listener

Consensus Builder

Fair-minded

Win-win scenarios can appeal strongly to them.  Unlike D or C types, they are calm as well as friendly and can give the impression of being more receptive than they actually are. They are more likely to go for proven solutions.

Topics They Care About

Industry Sustainability
Leads the Sustainable Electricity Program at her organization and is a key contact for Canadian Sustainability Disclosure Standards, underscoring her focus on ESG.
Customer Satisfaction
Oversees Electricity Canada's national customer survey and leads the Customer Council, focusing on improving service, affordability, and reliability for consumers.
Yoga & Wellness
Demonstrated a strong personal commitment by taking a one-year sabbatical to found, own, and operate her own yoga studio, Yoga de la Source.

Media Appearances

Understanding members' customers with Diana Dominique. Featured in Electricity Canada – Knowledge Centre Journal

See Now

Work History

3-2023
Senior Director, Customer Solutions and Sustainability at Electricity Canada
3-2022 - 3-2023
Acting Senior Director, Communications & Customer at Electricity Canada
1-2020 - 3-2022
Director, Customer and Energy Efficiency at Electricity Canada
9-2013 - 10-2014
Business Owner and Operator - Yoga de la Source at Self Employed
1-2010 - 9-2013
Program Manager at Natural Resources Canada

Education

Bachelor of Arts Degree from University of Waterloo
2 year Technical Diploma from Sir Sandford Fleming College

More Information

Social Presence :

Prographics :

Exp : 13 Location : Ottawa, Ontario, Canada Job Level : Senior Designation : Senior Director, Customer Solutions and Sustainability at Electricity Canada
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Insights For Selling To Diana

During A Call Or A Meeting

DO's

  • If possible, involve their colleagues in the sales process
  • Show them how they look good by making this decision
  • Show genuine interest in solving their problems

DONT's

  • Don’t give the impression of being unproven or risky
  • Don’t ask too many questions that sound too dry and objective
  • Don’t sound very transactional

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Diana is

  • Relationship and rapport play a major role, followed by low risk and the presence of proof points.
  • Will you ever get a clear answer from Diana

  • They are diplomatic when the need arises; they hardly ever say a direct no.

Insights For Deal Planning

    How fast (or slow) will Diana move?

  • They can take their time to reach decisions, even while they stay engaged and friendly.
  • Can Diana take some risk or not?

  • They are unlikely to take many risks.

You And Diana

Personality Compatibility


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