Diana Peninger

Questioner
DISC Type : c

Member Board of Directors at LSB Industries, Inc.

Dallas-Fort Worth Metroplex, United States

Overview

Diana has no verified overview

Personality Overview

Value Seeker

Systematic

Not Easily Convinced

While they don't hesitate to ask questions, they are generally risk-averse and tend to be late adopters.  It is quite likely of them to ask for pricing or other concessions. They prefer to analyze every situation thoroughly.


Topics They Care About

Diana has no verified topics they care about

Media Appearances

Diana has no verified media appearances

Work History

5-2020
Member Board of Directors at LSB Industries, Inc.
7-2017
Member Board of Directors at Rogers Group Inc.
2-2021 - 6-2025
President and CEO at RSI Technology Group, LLC - Reproductive Solutions
1-2017 - 1-2021
Founder & CEO at Geneva Lake Partners
2-2018 - 7-2018
President and CEO at Synata Bio

Education

1982 - 1986
Bachelor’s Degree from South Dakota Mines
Education details unavailable from South Dakota Mines

More Information

Social Presence :

Prographics :

Exp : N/A Location : Dallas-Fort Worth Metroplex, United States Job Level : N/A Designation : Member Board of Directors at LSB Industries, Inc.
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Insights For Selling To Diana

During A Call Or A Meeting

DO's

  • Back up any claims with data and numbers
  • If you have a lower priced product compared to the competition, call out the same
  • Emphasise more on facts and measurable benefits

DONT's

  • Don’t depend too much on anecdotal evidence, it reduces their confidence
  • Avoid rushing them, be polite and patient
  • Avoid phrases like ‘do not worry about’, ‘no one compares to’ etc.

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Diana is

  • Ensuring that the product delivers ROI, cost-effective pricing and process compliance are very important for them.
  • Will you ever get a clear answer from Diana

  • It doesn’t come naturally to them but they can say no if they are not convinced.

Insights For Deal Planning

    How fast (or slow) will Diana move?

  • If they have the information that they need, they can move fast at making their decisions.
  • Can Diana take some risk or not?

  • They can take risk if they are convinced that they have analyzed the circumstances well.


You And Diana

Personality Compatibility


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