Diego Alejandro Ortiz Arias

Evaluator
DISC Type : sdc

Jefe de servicio al cliente y ventas at Banco Falabella Colombia

Bogota, D.C., Capital District, Colombia

Overview

Diego is the Head of Customer Service and Sales at Banco Falabella Colombia, with over eight years of experience in the financial and contact center sectors. An Industrial Engineer with a recent MBA, he is an expert in designing strategies that enhance customer experience, increase sales, and optimize profitability.

He is committed to continuous professional development, recently completing his Masters in Business Administration to strengthen his strategic leadership skills. Diego also shows a keen interest in the strategies of major global brands like adidas and The Coca-Cola Company and appears to support the Colombian national football team.

He recently participated in the GOXperience 2025 international congress to learn new ways to build memorable customer experiences.

Personality Overview

Quality Focused

Thorough Evaluator

Hard To Convince

They are not very likely to become strong advocates of your product or service  They have a unique set of diverse traits where they are decisive and methodical but can sometimes be extra cautious and skeptical They focus on the results, but can still be quite procedural and analytical about how to get there

Topics They Care About

Customer Experience
His role and recent participation in the GOXperience congress are focused on designing strategies that create memorable customer journeys and improve service.
Strategic Leadership
With a recent MBA, he focuses on strategic leadership, fostering agile cultures, and developing talent to increase his organization's competitiveness.
Sales Optimization
A core part of his expertise is implementing strategies that not only improve service but also directly increase sales and drive measurable improvements in profitability.

Media Appearances

Diego has no verified media appearances

Work History

9-2022
Jefe de servicio al cliente y ventas at Banco Falabella Colombia
3-2019 - 9-2022
Analista senior de operaciones at Banco Falabella Colombia
4-2018 - 3-2019
Analista de Planificacion Senior at Jazzplat Colombia S.A.S.
2-2013 - 3-2018
Workforce Specialist at Konecta

Education

8-2024 - 8-2025
MBA en Dirección y Administración de Empresas from EUDE Business School
9-2014 - 9-2019
Ingeniero Industrial from Universidad Cooperativa de Colombia

More Information

Social Presence :

Prographics :

Exp : 12 Location : Bogota, D.C., Capital District, Colombia Job Level : N/A Designation : Jefe de servicio al cliente y ventas at Banco Falabella Colombia
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Insights For Selling To Diego Alejandro

During A Call Or A Meeting

DO's

  • Be prepared for comments or questions that are critical of your product or your claims
  • Showcase your competitive superiority clearly when possible or address it at the minimum
  • Keep a professional, business-like approach; especially if you tend to get informal quickly

DONT's

  • Don’t nudge them to do something by using the logic that others have done the same
  • Avoid too much small talk, just a few formal pleasantries should be fine
  • Don’t focus on relationship, focus purely on the merit of your product

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Diego Alejandro is

  • ROI matters the most to them, followed by process and finally proof of results
  • Will you ever get a clear answer from Diego Alejandro

  • They might hesitate a little, but will go ahead and say no when necessary (or asked)

Insights For Deal Planning

    How fast (or slow) will Diego Alejandro move?

  • They are unlikely to move very fast, especially when it comes to new products or services
  • Can Diego Alejandro take some risk or not?

  • They have relatively low risk-appetite and are not very likely to go for something unproven and risky

You And Diego Alejandro

Personality Compatibility


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