Diksha Sharma

Questioner
DISC Type : c

Associate Director at Gan.AI

India

Overview

Diksha Sharma is an Associate Director at Gan. AI, specializing in Go-to-Market strategy with over eight years of experience. Her background includes technology commercialization at the Indian Agricultural Research Institute and banking at ICICI Bank. She holds an MBA from Acharya Institute Of Management and Science and a B. Pharma degree.

Her professional focus is on driving growth for the AI-powered video generation platform, Gan. AI. She is actively involved in sharing the companys milestones, including successful funding rounds and award-winning marketing campaigns her team has contributed to.

Unique fact: Diksha has a distinct career path, transitioning from pharmaceuticals and banking to agricultural technology commercialization, and now leads GTM for an AI startup.

Personality Overview

Cautious & Analytical

Not Easily Convinced

Price-Sensitive

They generally do not appreciate an overfriendly approach and prefer to stay to-the-point.  They are more likely than others to negotiate on pricing and terms. While they don't hesitate to ask questions, they are generally risk-averse and tend to be late adopters.

Topics They Care About

Go-to-Market Strategy
Her core expertise and current role are centered around developing and executing GTM strategies for technology products.
AI Video Generation
She actively promotes Gan. AI's platform, highlighting its use in creating user-generated style content and its role in award-winning campaigns.
Startup Growth
She publicly celebrated her company's $5. 25M seed funding round, showing a keen interest in the growth and journey of the startup ecosystem.

Media Appearances

Diksha has no verified media appearances

Work History

1-2025
Associate Director at Gan.AI
3-2022 - 1-2025
Senior Manager Growth at Gan.AI
8-2013 - 3-2022
Research Associate-Technology Commercialization at Indian Agricultural Research Institute
4-2011 - 8-2011
Asst. Manager-Privilege Banker at ICICI Bank

Education

2009 - 2011
Master of Business Administration - MBA from Acharya Institute Of Management and Science
8-2005 - 7-2009
B. Pharma from Dr. A.P.J. Abdul Kalam Technical University

More Information

Social Presence :

Prographics :

Exp : 12 Location : India Job Level : Mid-senior Designation : Associate Director at Gan.AI
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Insights For Selling To Diksha

During A Call Or A Meeting

DO's

  • If you have a lower priced product compared to the competition, call out the same
  • Share as much information as possible regarding your product
  • Tell them that you will come back if you don’t have a good answer for a question

DONT's

  • Don’t overhype the product/pitch, keep it measured
  • Avoid phrases like ‘do not worry about’, ‘no one compares to’ etc.
  • Don’t try to be too friendly or informal with them

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Diksha is

  • Confidence that the product provides ROI, effective pricing and process adherence matter the most to them.

  • Will you ever get a clear answer from Diksha

  • It doesn’t come naturally to them but they can say no if they are not convinced.

Insights For Deal Planning

    How fast (or slow) will Diksha move?

  • They can move at a reasonable pace while making their decisions if they have the necessary information.

  • Can Diksha take some risk or not?

  • If they believe that they have analyzed the situation well, they can take a little risk.

You And Diksha

Personality Compatibility


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