Dirk Berar

Critic
DISC Type : C

R&D Team Lead Converter Control at ABB Traction Converter GmbH

Berlin, Berlin, Germany

Overview

Dirk Berar is a creative and resilient expert in embedded software with extensive management experience. As R&D Team Lead at ABB, he focuses on converter control systems for the rail industry. He holds a Diplom-Ingenieur in Electrical Engineering from the Technische Universität Berlin and is a certified Professional Scrum Master.

He is passionate about the human side of system development, focusing on the people, communication, and processes involved in creating complex systems. Dirk has a long history in the professional audio technology sector before transitioning to his current focus on energy systems within the railway industry.

Unique fact: For several years, Dirk was a lecturer at the Beuth University of Applied Sciences in Berlin, teaching courses on electronics.

Personality Overview

Critic

Negotiator

Information Seeker

They are quite likely to negotiate on pricing or other key terms.  They like to do things independently and don’t look for support from others. They don’t appreciate bells and whistles unless backed by data.

Topics They Care About

Embedded Software
His primary expertise and passion, with a career focus on developing software embedded within hardware systems in the professional audio and railway industries.
Agile Team Leadership
Employs an engaging and appreciative leadership style to manage agile teams, backed by a Professional Scrum Master certification.
Systems Engineering
Expresses a deep interest not just in the technology of complex systems, but also in the people, communication, and processes required to build them effectively.

Media Appearances

Dirk has no verified media appearances

Work History

12-2022
R&D Team Lead Converter Control at ABB Traction Converter GmbH
4-2020 - 11-2022
Head of Software Development & Electrical Engineering at PTC Rail OEM GmbH
12-2017 - 3-2020
Software Architect at PowerTech Converter
7-2016 - 11-2017
Leiter Software- und Systementwicklung at STAGETEC GmbH
4-2010 - 2-2013
Lehrbeauftragter at Beuth Hochschule für Technik

Education

10-1991 - 3-1998
Diplom Ingenieur Elektrotechnik from Technische Universität Berlin
9-1988 - 2-1991
Kommunikationselektroniker Fachrichtung Informationstechnik from Siemens-Nixdorf AG | Berlin

More Information

Social Presence :

Prographics :

Exp : 29 Location : Berlin, Berlin, Germany Job Level : Senior Designation : R&D Team Lead Converter Control at ABB Traction Converter GmbH
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Insights For Selling To Dirk

During A Call Or A Meeting

DO's

  • Keep some extra margin while sharing pricing, they are likely to negotiate later
  • Don’t forget to mention how you compare to competition on both features and pricing
  • Be ready for penetrating questions and critical examination of your pitch

DONT's

  • Avoid pushing them too much to involve other stakeholders unless it is critical
  • Don’t try too hard to build a relationship with them
  • Avoid phrases like ‘trust me’, ‘others just love’ etc.

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Dirk is

  • Proven ROI, pricing and objective proof points are the factors that sway their decision.
  • Will you ever get a clear answer from Dirk

  • They are comfortable saying no if they are convinced that it is the correct decision.

Insights For Deal Planning

    How fast (or slow) will Dirk move?

  • They are neither the fastest nor the slowest decision makers, they are somewhere in the middle.
  • Can Dirk take some risk or not?

  • They can bear some risk if their analysis backs the decision.

You And Dirk

Personality Compatibility


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