Doug Nixon

Questioner
DISC Type : c

Sales Director at Breakthru Beverage Group

St Louis, Missouri, United States

Overview

Doug has no verified overview

Personality Overview

Price-Sensitive

Value Seeker

Cautious & Analytical

They generally do not appreciate an overfriendly approach and prefer to stay to-the-point.  It is quite likely of them to ask for pricing or other concessions. While they don't hesitate to ask questions, they are generally risk-averse and tend to be late adopters.

Topics They Care About

Doug has no verified topics they care about

Media Appearances

Doug has no verified media appearances

Work History

4-2022
Sales Director at Breakthru Beverage Group
11-2014 - 6-2022
Sales Director at MAJOR BRANDS HOLDINGS, INC.
Director of Sales at Missouri Beverage Company
9-2011 - 11-2013
On-Premise Sales Director-Missouri at Major Brands
On-PremIse Sales Manager-St. Louis market at Major Brands

Education

1987 - 1991
Bachelor of Business Administration (B.B.A.) from Culver-Stockton College

More Information

Social Presence :

Prographics :

Exp : 13 Location : St Louis, Missouri, United States Job Level : Mid-senior Designation : Sales Director at Breakthru Beverage Group
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Insights For Selling To Doug

During A Call Or A Meeting

DO's

  • Keep some extra margin in hand as they will likely negotiate the pricing
  • If you have a lower priced product compared to the competition, call out the same
  • Back up any claims with data and numbers

DONT's

  • Don’t try to be too friendly or informal with them
  • Don’t depend too much on anecdotal evidence, it reduces their confidence
  • Don’t overhype the product/pitch, keep it measured

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Doug is

  • Ensuring that the product delivers ROI, cost-effective pricing and process compliance are very important for them.
  • Will you ever get a clear answer from Doug

  • It doesn’t come naturally to them but they can say no if they are not convinced.

Insights For Deal Planning

    How fast (or slow) will Doug move?

  • If they have the information that they need, they can move fast at making their decisions.
  • Can Doug take some risk or not?

  • They can take risk if they are convinced that they have analyzed the circumstances well.


You And Doug

Personality Compatibility


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