Edward Cinca in

Edward Cinca

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Senior Vice President Marketing at Novo Nordisk
📍 New York City Metropolitan Area, United States

As Senior Vice President of Marketing at Novo Nordisk, Edward leads commercial strategy for chronic diseases like obesity and diabetes. His career includes architecting multi-blockbuster launches and spearheading turnarounds at firms like Radius Health. He holds an MBA from Fordham University and a BS from Lehigh University.

Outside of his executive roles, Edward is involved in community support through donations to educational institutions like Notre Dame High School and Saint Joseph High School.

He has a unique "boomerang" career, rejoining Novo Nordisk in a top leadership role after serving as Chief Commercial Officer at Radius Health.

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Experience
12 Years
Current Role
Senior Vice President Marketing
Job Level
Leadership
Location
New York City Metropolitan Area, United States
Personality Overview

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Communication Style
Decision Approach
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Priorities

Topics Edward cares about

Chronic Disease Marketing
Leads marketing at Novo Nordisk, focusing on combining science and storytelling to change lives in the diabetes, obesity, and cardiometabolic space.
Blockbuster Launches
Identifies as an "Architect of Multi-Blockbuster Launches" and has shared his experience from both large and small pharma at industry summits.
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Career

Work history

10-2025
Senior Vice President Marketing
Novo Nordisk
10-2022 - 9-2025
Chief Commercial Officer (CCO)
Radius Health, Inc.
10-2021 - 10-2022
SVP, General Manager Commercial Business
Currax Pharmaceuticals LLC
10-2020 - 7-2021
Vice President, Head of Cardiometabolic Marketing
Novo Nordisk
4-2017 - 10-2020
Vice President GLP-1 Portfolio
Novo Nordisk
In the press

Media appearances

Novo Nordisk taps former executive to head US .... Featured in MedWatch
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Ed Cinca | Novo Nordisk U.S.. Featured in Novo Nordisk U.S. (Executive Team page)
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Education
BS
Lehigh University
MBA
Fordham University
Social presence
in
Behavioral profile

DISC profile (public)

DISC behavioral profile

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