Edward Krueger

Wildcard
DISC Type : ics

Senior Vice President, Data & AI Platforms at Channel | Your Partner in Funding

Jordan, Minnesota, United States

Overview

Edward Krueger is the Senior Vice President of Data & AI Platforms at Channel, where he guides teams in transforming data into actionable insights using advanced data science. His background includes risk analytics in the subprime credit and health insurance industries. He holds an M. S. in Statistics from South Dakota State University and an MBA.



He is the founder of Peak Values Consulting, a firm that uses AI to structure operational data for the energy industry, and has served as a technical editor for a book on XGBoost machine learning.

Personality Overview

Curious But Skeptical

Friendly But Slow

ROI Driven

They are often friendly and nice, but can sometimes suprise you with their piercing questions  They are unlikely to ever become strong champions even when the conversations are going well; you should focus on cultivating other champions They typically tend to be late adopters even when they seem friendly and excited about what you have to sell

Topics They Care About

Advanced Data Science
Leads teams specializing in advanced data science techniques and has been a speaker at data science symposiums.
Risk Management
Has an extensive background in risk analytics and decision sciences within the financial and health insurance sectors.
Machine Learning
Served as a technical editor for a book on deploying XGBoost classification models, showcasing deep expertise in this area.

Media Appearances

Edward has no verified media appearances

Work History

10-2025
Senior Vice President, Data & AI Platforms at Channel | Your Partner in Funding
3-2023 - 9-2025
SVP - Risk, Analytics, & Data Strategy at Channel | Your Partner in Funding
11-2018 - 2-2023
Vice President, Risk Analytics & Decision Sciences at Channel | Your Partner in Funding
6-2018 - 11-2018
Senior Director, Decision Analytics at UnitedHealth Group
5-2017 - 6-2018
Director of Decision Analytics at UnitedHealth Group

Education

2012 - 2014
Master of Science (M.S.) from South Dakota State University
2015 - 2018
Master of Business Administration (M.B.A.) from University of South Dakota Beacom School of Business

More Information

Social Presence :

Prographics :

Exp : 14 Location : Jordan, Minnesota, United States Job Level : Leadership Designation : Senior Vice President, Data & AI Platforms at Channel | Your Partner in Funding
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Insights For Selling To Edward

During A Call Or A Meeting

DO's

  • Focus on immediate action-items rather than the larger goals
  • Ask them questions to understand their needs better while staying affable
  • Help them realize that there is no personal risk in making this decision

DONT's

  • Don’t overhype the product/pitch, keep it measured
  • Avoid phrases like ‘trust me’, ‘you will just love it’ etc.
  • Don't ask them to move fast, let them take their time and digest all the information

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Edward is

  • Clear proof of product value matters to them, followed by others' testimonials and rapport.
  • Will you ever get a clear answer from Edward

  • They are likely to give you a clear answer without taking you around in circles. However, if you share a good relationship, they might not be so forthcoming.

Insights For Deal Planning

    How fast (or slow) will Edward move?

  • They like to perform full analysis and can take time to make any decision.
  • Can Edward take some risk or not?

  • They weigh all decisions systematically and are unlikely to take many risks.

You And Edward

Personality Compatibility


Other Channel | Your Partner in Funding Employees

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