Edward Smales in

Edward Smales

Examiner · DISC type cs
Turf & Construction Sales Director at Hunt Forest Group
📍 Salisbury, England, United Kingdom

Edward Smales is the Turf & Construction Sales Director at Hunt Forest Group, leveraging a strong background in the retail of farm, turf, and construction equipment. A graduate of Sparsholt College with a National Diploma in Agriculture, he is an experienced sales professional skilled in business development and management.

Outside of his directorial duties, Edward shows immense passion for his industry, frequently engaging with key customers, including taking them on international factory tours. He is a strong advocate for his team, often publicly acknowledging their hard work and fostering a positive, ambitious, and optimistic work environment.

He has a keen eye for operational efficiency, publicly praising a software solution for its huge positive impact on his teams productivity and data accuracy.

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Experience
23 Years
Current Role
Turf & Construction Sales Director
Job Level
Mid-senior
Location
Salisbury, England, United Kingdom
Personality Overview

How Edward shows up

Overcautious
Unexpressive
Late Adopter

The only way to convince them is by showing them examples and ample proof. They are heavily focused on quality and prefer doing things the right way, even if it takes time. They do not like taking risks at all and go for proven options in the end.

Priorities

Topics Edward cares about

John Deere Equipment
As a director for a major John Deere dealership and a listed interest, he is deeply involved with the brand, including visiting their factories with customers.
Customer Engagement
He personally takes key account customers on trips to partner facilities, demonstrating a commitment to building strong, long-term relationships.
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Career

Work history

12-2018
Turf & Construction Sales Director
Hunt Forest Group
9-2017 - 12-2018
Managing Director
NEW FOREST FARM MACHINERY LIMITED
11-2015 - 9-2017
Sales Director
New Forest Farm Machinery Ltd
5-2012 - 11-2015
Sales & Greenstar Specialist
New Forest Farm Machinery Ltd
9-2010 - 6-2012
Owner
EJS Agri Sevices
In the press

Media appearances

No media yetWe could not find public media appearances for this person.
Education
2003 - 2006
National Diploma in Agriculture
Sparsholt Collage
1998 - 2001
Education details unavailable
Embley Park
Social presence
in
Behavioral profile

DISC profile (public)

c

Calculativeness (C)

Calculativeness (C) reflects the degree to which a person is likely to be cautious, systematic and analytical. Those scoring high tend to emphasise quality and accuracy.

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