Edwin McDonald

Evaluator
DISC Type : scd

Owner/President at Zen Air Heating and Cooling

Atlanta Metropolitan Area, United States

Overview

Edwin has no verified overview

Personality Overview

Hard To Convince

Quality Focused

Fast But Analytical

They have a unique set of diverse traits where they are decisive and methodical but can sometimes be extra cautious and skeptical  They are not very likely to become strong advocates of your product or service They focus on the results, but can still be quite procedural and analytical about how to get there

Topics They Care About

Edwin has no verified topics they care about

Media Appearances

Edwin has no verified media appearances

Work History

5-2020
Owner/President at Zen Air Heating and Cooling
6-2016 - 5-2020
Owner/President at TemperaturePro of Northeast Atlanta
6-1998 - 6-2016
CIO at DiversiTech Corporation
Help Desk Lead at GE Capital
help desk at GE Capital

Education

1990 - 1995
BS from James Madison University

More Information

Social Presence :

Prographics :

Exp : 27 Location : Atlanta Metropolitan Area, United States Job Level : Senior Designation : Owner/President at Zen Air Heating and Cooling
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Insights For Selling To Edwin

During A Call Or A Meeting

DO's

  • Keep a professional, business-like approach; especially if you tend to get informal quickly
  • Be prepared for comments or questions that are critical of your product or your claims
  • Help them see both - the ‘big picture’ impact and the ROI of the investment

DONT's

  • Don’t focus on relationship, focus purely on the merit of your product
  • Don’t nudge them to do something by using the logic that others have done the same
  • Avoid self-deprecating references or general informality, it could decrease their trust in you

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Edwin is

  • ROI matters the most to them, followed by process and finally proof of results
  • Will you ever get a clear answer from Edwin

  • They might hesitate a little, but will go ahead and say no when necessary (or asked)

Insights For Deal Planning

    How fast (or slow) will Edwin move?

  • They are unlikely to move very fast, especially when it comes to new products or services
  • Can Edwin take some risk or not?

  • They have relatively low risk-appetite and are not very likely to go for something unproven and risky

You And Edwin

Personality Compatibility


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