Edwina Smith

Observer
DISC Type : ci

Head of Retail & Operations at Francesca Collections

Australia

Overview

Edwina has no verified overview

Personality Overview

Assertive

Value Driven

Curious

They can sound friendly and charming but can quickly change gears to become inquisitive and probing.  They are generally good communicators and can be hard to convince. They are likely to ask many questions and look heavily for supporting information.

Topics They Care About

Edwina has no verified topics they care about

Media Appearances

Edwina has no verified media appearances

Work History

7-2025
Head of Retail & Operations at Francesca Collections
9-2022 - 7-2024
Head of Retail at Telegram Group - Telegram Co & Milligram
4-2021 - 9-2022
National Retail Manager at Telegram Group - Telegram Co & Milligram
2-2020 - 3-2021
President of Travel & Adventure at On Sabbatical
9-2019 - 1-2020
State Manager- NSW at SHEIKE

Education

2020 - 2020
Professional Diploma from Shaw Academy
1-1998 - 12-2002
Education details unavailable from Mercedes College

More Information

Social Presence :

Prographics :

Exp : 15 Location : Australia Job Level : Mid-senior Designation : Head of Retail & Operations at Francesca Collections
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Insights For Selling To Edwina

During A Call Or A Meeting

DO's

  • Build rapport, it will come handy to handle hard questions later
  • Use phrases like ‘clear proof that’, ‘data shows’ etc.
  • Focus on immediate action-items rather than the larger goals

DONT's

  • Don’t be too objective but make sure to pad your storytelling with data points
  • Don’t rely excessively on your relationship with them to win the deal
  • Don’t try to rush them into a decision, provide all necessary information first

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Edwina is

  • Proven value, strong testimonials are important to them, relationships will have some weightage.
  • Will you ever get a clear answer from Edwina

  • They are practical and friendly, don't expect a clear-cut response often.

Insights For Deal Planning

    How fast (or slow) will Edwina move?

  • They like to perform full analysis and can take time to make any decision.
  • Can Edwina take some risk or not?

  • They evaluate their decisions systematically and are less likely to take risks.

You And Edwina

Personality Compatibility


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