Eefje Janus in

Eefje Janus

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Commercieel lead Azerion Vrouwen Eredivisie at KNVB
📍 Netherlands

As Commercial Lead for the Eurojackport Womens Eredivisie at KNVB, Eefje Janus drives the commercial growth of womens football in the Netherlands. Her career, rooted in sports marketing, includes a partnership at the leading agency FlowSports. People describe her as honest, open, constructive, and proactive.

Eefjes deep passion for womens football defines both her professional and personal life. She is dedicated to increasing the sports visibility, filling stadiums, and creating new opportunities for female athletes. This commitment is evident in her focused career path and enthusiastic public engagement.

She wrote her cum laude Masters thesis for FlowSports, the womens football agency where she later became a partner, showcasing her early dedication.

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Experience
10 Years
Current Role
Commercieel lead Azerion Vrouwen Eredivisie
Location
Netherlands
Personality Overview

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Priorities

Topics Eefje cares about

Women's Football Growth
Her entire career is dedicated to elevating women's football, from a specialized agency to leading commercial strategy for the Dutch national league (KNVB).
Commercial Sponsorship
Leads commercial efforts for the KNVB's women's league, recently securing Eurojackpot as the new naming rights sponsor, which she highlighted as a major milestone.
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Career

Work history

5-2023
Commercieel lead Azerion Vrouwen Eredivisie
KNVB
8-2017 - 5-2023
Partner / Commerce & Marketing
FLOWSPORTS
5-2016 - 8-2017
Sportmarketeer
Triple Double sportmarketing
1-2015 - 4-2016
Medewerker Marketing & Communicatie
FLOWSPORTS
1-2015 - 1-2016
Assistent Eventmanager bij SPECO
Fontys Hogescholen
In the press

Media appearances

Jong Oranje Podcast - Eefje Janus (FlowSports) over de .... Featured in Apple Podcasts
See now
Inspirerende fieldtrip naar Engeland met alle 12 Azerion Vrouwen. Featured in KNVB.nl
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Education
2014 - 2016
Master’s Degree
Tilburg University
2014 - 2015
Master’s Degree
Tilburg University
Social presence
in
Behavioral profile

DISC profile (public)

DISC behavioral profile

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