Effi Lipsman in

Effi Lipsman

Trailblazer · DISC type DI
Vice President of Sales at WatchGuard Technologies
📍 Greater Toronto Area, Canada

Professional overview including current role context, leadership scope, domain focus, and career trajectory to help you understand background relevance before outreach.

Key behavioral and communication insights including interaction style, decision-making tendencies, and motivation drivers to tailor messaging and personalize conversations.

Business priorities, areas of interest, and practical outreach recommendations that can improve conversion quality for this professional.

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Experience
23 Years
Current Role
Vice President of Sales
Job Level
Senior
Location
Greater Toronto Area, Canada
Personality Overview

How Effi shows up

Informal
Friendly But Fast
Charismatic

They are more likely to be open to unproven but exciting technologies. They respond better to a combination of speed and relationship. They are charming and have the ability to align others behind their decisions.

Priorities

Topics Effi cares about

Strategic Priorities
Topic insights and context to help personalize outreach and discovery conversations.
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Career

Work history

1-2025
Vice President of Sales
WatchGuard Technologies
1-2023 - 1-2025
VP of Sales
ActZero
11-2019 - 1-2023
Head Of Sales, Channel, and Alliances
ActZero
9-2017 - 11-2019
Vice President, Global Channels & Alliances
IntelliGO Networks Inc
1-2015 - 9-2017
Vice President of Sales
IntelliGO Networks Inc
In the press

Media appearances

Media appearances and press coverage highlighting public visibility and thought leadership.
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Education
1999 - 2000
Hon B.Sc
University of Toronto
1995 - 1999
Bachelor of Science
University of Windsor
1991 - 1995
Education details unavailable
Newtonbrook S.S
Social presence
in
Behavioral profile

DISC profile (public)

D

Dominance (D)

Dominance (D) reflects how goal and task oriented a person is, and their ability to accomplish results irrespective of how demanding the circumstances might be. Those scoring high tend to be motivated by winning, competition, and success.

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