Elara Pritchet

Examiner
DISC Type : cs

Business Development at All Points Capital Group

San Francisco, California, United States

Overview

Elara Pritchet is a Business Development professional at All Points Capital Group, focusing on providing clients with working capital and credit lines. She leverages an MBA in Strategic Management from Harvard Business School and a background in sales and customer success at tech firms like Workday to drive growth.

Outside of her direct role, Elara is passionate about the human side of business. She frequently shares insights on Corporate Social Responsibility and the importance of creating supportive, inclusive cultures for remote employees, viewing HR professionals as crucial agents of change in society.

She uniquely transitioned from a career in HR technology and customer success to business development within financial services.

Personality Overview

Process Oriented

Tough To Convince

Status Quo Seeker

Being observant comes to them naturally.  They tend to be clear about their needs and limitations and are unlikely to promise too much. They are always well-planned and adopt a systematic approach.

Topics They Care About

Working Capital
Her current role is centered on helping businesses access fast, flexible funding, specializing in revenue-based financing and short-term working capital solutions.
Partner Revenue Streams
Her professional focus is on helping consultants, advisors, and banks unlock new revenue by offering financing solutions to their existing clients.
HR Technology
She has an extensive background in the HR tech space, with experience at Workday (HRMS) and 7taps Microlearning (corporate training).

Media Appearances

Elara has no verified media appearances

Work History

8-2025
Business Development at All Points Capital Group
12-2024
Sales Manager at Barrel Hub
5-2023 - 12-2024
Senior Solutions Architect, Hospitality at 7taps Microlearning
3-2018 - 5-2023
Senior Customer Success Specialist at Workday
9-2015 - 2-2018
Customer Success Specialist at Workday

Education

9-2007 - 5-2012
MBA in Strategic Management from Harvard Business School

More Information

Social Presence :

Prographics :

Exp : 13 Location : San Francisco, California, United States Job Level : Middle Designation : Business Development at All Points Capital Group
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Insights For Selling To Elara

During A Call Or A Meeting

DO's

  • Spend time addressing concerns around risk and change, they will have them even if they don't express them
  • First of all, focus on building their confidence by sharing examples, case studies etc.
  • Expect them to be slow and cautious, encourage them to ask more questions

DONT's

  • Avoid getting into storytelling mode, especially when they ask specific questions
  • Don't be very accepting if that is your natural style, stay firm
  • Don't push them too hard to make fast decisions, give them time

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Elara is

  • For them, low risk and acceptance by others are very important, followed by proof of ROI.
  • Will you ever get a clear answer from Elara

  • Often, they don't say no, or keep going about it in circles.

Insights For Deal Planning

    How fast (or slow) will Elara move?

  • They do not like to take decisions in a hurry, so they could be slow in making their mind up.
  • Can Elara take some risk or not?

  • They are low on risk-appetite and prefer to make informed decisions.

You And Elara

Personality Compatibility


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