Eliana Figueroa

Sharpshooter
DISC Type : CD

Director of Partner Marketing, Global at Sectigo

San Diego Metropolitan Area, United States

Overview

Eliana has no verified overview

Personality Overview

Fast But Analytical

ROI Driven

Thorough Evaluator

They like to act fast and expect others to do the same.  They respond better to strong and respectful interactions. More than the product, they care about the effectiveness of the product.

Topics They Care About

Eliana has no verified topics they care about

Media Appearances

Eliana has no verified media appearances

Work History

1-2024 - 1-2026
Director of Partner Marketing, Global at Sectigo
6-2022 - 1-2024
Sr. Manager Partner Marketing at Unisys
4-2019 - 7-2022
Channel Marketing Manager (Global) at NetAlly
1-2016 - 4-2019
Channel Marketing Manager at Drobo, Inc.
6-2013 - 4-2015
International Marketing Manager at Ariosa Diagnostics (Roche Molecular Systems)

Education

Bachelor of Business Administration - BBA from San Diego State University
Marketing from UC San Diego Extended Studies

More Information

Social Presence :

Prographics :

Exp : 17 Location : San Diego Metropolitan Area, United States Job Level : N/A Designation : Director of Partner Marketing, Global at Sectigo
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Insights For Selling To Eliana

During A Call Or A Meeting

DO's

  • Be respectful but crisp
  • When negotiating terms, help them build an impression that they are the ones calling the shots
  • Objectively showcase the impact that your product creates

DONT's

  • Avoid being too verbose
  • Avoid being a storyteller and don’t try to oversell
  • Don’t focus on process and rules, give the impression of being a ‘gets it done’ person

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Eliana is

  • Conviction around the impact matters the most to them, followed by a sense of achievement and ROI.
  • Will you ever get a clear answer from Eliana

  • If they decide not to use your product, they will say no clearly.

Insights For Deal Planning

    How fast (or slow) will Eliana move?

  • They can take decisions very fast if you manage to convince them.
  • Can Eliana take some risk or not?

  • The risks don’t matter much to them.

You And Eliana

Personality Compatibility


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