Elizabeth Shaffer

Inquirer
DISC Type : dc

Cyber Business Development Manager at Lionfish Cyber Security

Greater Wilmington Area, United States

Overview

Elizabeth is a Cyber Business Development Manager at Lionfish Cyber Security, where she helps organizations navigate Governance, Risk, and Compliance (GRC). A graduate of the United States Naval Academy, she is certified in Agile Project Management and focuses on simplifying complex cybersecurity regulations and audit preparations for business leaders.

Outside of her corporate role, Elizabeth is a decorated Navy veteran, holding both the Navy Commendation and Achievement Medals. Her posts emphasize values like freedom, integrity, and service. She has also worked as a freelance grant writer, researching funding opportunities for various nonprofit organizations.

Unique fact: Before her career in cybersecurity, Elizabeth worked as a Speech Language Pathologist at St. Francis Hospital.

Personality Overview

Upfront

Hard To Convince

Judgemental

They care equally about the product and its potential impact.  They don’t always try to control the conversation but neither do they like yielding it fully. They can be nudged to make faster decisions by offering what they value.

Topics They Care About

Cybersecurity Compliance
Her entire role focuses on guiding businesses through their GRC journey and meeting compliance standards like CMMC, a topic she frequently posts about.
Veteran Leadership
As a Naval Academy graduate and veteran, she often posts about service and leadership, using hashtags like #VeteranInBusiness to highlight this identity.
Nonprofit Funding
Previously worked as a freelance grant researcher and writer, vetting hundreds of opportunities and supporting over $55K in funding requests for nonprofits.

Media Appearances

Elizabeth has no verified media appearances

Work History

8-2025
Cyber Business Development Manager at Lionfish Cyber Security
1-2023
Independent Contractor for Grant Research and Writing, Editor at Freelance
4-2023 - 3-2025
Client experience and Operational Support at Various Companies
4-2021 - 9-2024
Office Manager at SAM studio
10-2017 - 9-2024
Speech Language Pathologist at St Francis Hospital

Education

Master of Arts (MA) from The George Washington University
Bachelor’s Degree from United States Naval Academy

More Information

Social Presence :

Prographics :

Exp : 7 Location : Greater Wilmington Area, United States Job Level : Middle Designation : Cyber Business Development Manager at Lionfish Cyber Security
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Insights For Selling To Elizabeth

During A Call Or A Meeting

DO's

  • Ask them questions confidently while doing discovery, don’t be apologetic
  • Tell them that you are there to help them create visible impact within their organization
  • Make sure that you you respond to any queries from them quickly

DONT's

  • Don’t expect them to change their mind quickly if they say no once
  • Don't try too hard to get friendly, let it happen with time
  • Do not give up if they are not convinced, try again with a different approach

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Elizabeth is

  • Confidence in the product plays an important role, followed by powerful testimonials.
  • Will you ever get a clear answer from Elizabeth

  • They might hesitate a little, but they will say no if they are not convinced.

Insights For Deal Planning

    How fast (or slow) will Elizabeth move?

  • They are neither the fastest decision makers nor the slowest.
  • Can Elizabeth take some risk or not?

  • Once they have analyzed the pros and cons, they can take some risks.

You And Elizabeth

Personality Compatibility


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