Elizabeth Swiech

Go-getter
DISC Type : d

Director, Marketing Strategy & Engagement at CrossCountry Mortgage, LLC

Detroit Metropolitan Area, United States

Overview

Elizabeth has no verified overview

Personality Overview

Fast-Paced

Decisive

Direct & Candid

They focus on objectivity in a pitch and pay little attention to bells and whistles.  They care equally about the product and its potential impact. They don’t always try to control the conversation but neither do they like yielding it fully.

Topics They Care About

Elizabeth has no verified topics they care about

Media Appearances

Elizabeth has no verified media appearances

Work History

11-2024
Director, Marketing Strategy & Engagement at CrossCountry Mortgage, LLC
4-2023 - 6-2024
Product Management-Media, Associate Director at S&P Global
2-2021 - 4-2023
Product Marketing Associate Director, Automotive at S&P Global
2-2019 - 3-2020
Digital Strategy Director - Bridgestone Americas & Global at GPO
8-2014 - 2-2019
Group Director, Strategy - Infiniti Motor Company Ltd at OMD USA

Education

Bachelor of Business Administration - BBA from Western Michigan University
Executive Leadership & Management Program from Vanderbilt University

More Information

Social Presence :

Prographics :

Exp : 16 Location : Detroit Metropolitan Area, United States Job Level : Mid-senior Designation : Director, Marketing Strategy & Engagement at CrossCountry Mortgage, LLC
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Insights For Selling To Elizabeth

During A Call Or A Meeting

DO's

  • Refer to testimonials from others in similar positions
  • Be crisp while making the pitch
  • Ask them questions confidently while doing discovery, don’t be apologetic

DONT's

  • Refrain from asking too many questions
  • Don’t try to be an alpha salesperson, give them equal space
  • Avoid long winding pitches, stay objective

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Elizabeth is

  • Confidence in the product plays an important role, followed by powerful testimonials.
  • Will you ever get a clear answer from Elizabeth

  • They might hesitate a little, but they will say no if they are not convinced.

Insights For Deal Planning

    How fast (or slow) will Elizabeth move?

  • Their decision making speed is somewhere in the middle.
  • Can Elizabeth take some risk or not?

  • Once they have analyzed the pros and cons, they can take some risks.

You And Elizabeth

Personality Compatibility


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