Elke Van Vledder

Evaluator
DISC Type : Csd

Head of Marketing South Africa at SodaStream South Africa

South Africa

Overview

Elke has no verified overview

Personality Overview

Fast But Analytical

Quality Focused

Hard To Convince

They focus on the results, but can still be quite procedural and analytical about how to get there  They have a unique set of diverse traits where they are decisive and methodical but can sometimes be extra cautious and skeptical They are not very likely to become strong advocates of your product or service

Topics They Care About

Elke has no verified topics they care about

Media Appearances

Elke has no verified media appearances

Work History

4-2025
Head of Marketing South Africa at SodaStream South Africa
2-2014 - 5-2024
Marketing Manager: Kitchen Appliances at Versuni
9-2010 - 1-2014
Marketing Manager - Revlon Realistic/ Colomer brands at Amka Products (Pty) Ltd
9-2008 - 8-2010
Marketing Manager at Sunray Cosmetics (Pty) Ltd
5-1999 - 7-2008
Senior Product Manager at L'Oréal

Education

1998 - 2004
3 year Diploma Marketing (partial) from IMM Graduate School
1997 - 1997
IMM Certificate in Marketing Management from Damelin

More Information

Social Presence :

Prographics :

Exp : 25 Location : South Africa Job Level : Mid-senior Designation : Head of Marketing South Africa at SodaStream South Africa
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Insights For Selling To Elke

During A Call Or A Meeting

DO's

  • Showcase how you can impact results but also make sure that you share detailed information too
  • Use phrases like ‘the ROI of this’, ‘X% more’ etc.
  • Be prepared for comments or questions that are critical of your product or your claims

DONT's

  • Avoid inviting them for any social interactions until you have built some rapport with them
  • Avoid making strong statements, instead invite them to agree with you by asking them questions
  • Don’t nudge them to do something by using the logic that others have done the same

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Elke is

  • ROI matters the most to them, followed by process and finally proof of results
  • Will you ever get a clear answer from Elke

  • They might hesitate a little, but will go ahead and say no when necessary (or asked)

Insights For Deal Planning

    How fast (or slow) will Elke move?

  • They are unlikely to move very fast, especially when it comes to new products or services
  • Can Elke take some risk or not?

  • They have relatively low risk-appetite and are not very likely to go for something unproven and risky

You And Elke

Personality Compatibility


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